Drip

Vorteile

When you carry out an email marketing strategy, the emails usually end up in the spam folder where they are not read and ignored and all the effort of the campaign is useless, but with drip you have the security that each campaign sent by email will arrive in the inbox where its display will be successful, with all the tools that drip provides you can make easy and powerful marketing campaigns

Nachteile

I have no bad experiences to tell, everything has been correct with good operation

Vorteile

It allows you to send personalized emails based on users behaviour, past interaction, etc

Nachteile

It is time consuming because when we create personalized emails for users it takes time

Vorteile

Very powerful system and integrates easily with Shopify.

Nachteile

Drip's pricing model is and system design is geared around charging you for people who are "active" in their system even if they are unsubscribed from email marketing and you can't legally email market to them. So you end up with an ever growing list in Drip that you are paying for, but not able to market to. You can implement rules/automations to overcome this, however it is extremely complicated to do and their system will reactivate previously deactivated people when a new orders comes back in from Shopify. So you end up with a tangled web of rules and automations just trying to maintain a reasonable list size of customers who you can actually market to. I don't know, but maybe they have designed their system to be unnecessarily complicated to maximise their revenue by charging for people you can't market to? Support is extremely slow and generally only half answers questions. There seems to be absolutely no regard for customer satisfaction or any assistance to actually onboard customer adequately. I won't be referringing any other client sot use Drip.

Vorteile

The distinctive features of Drip is its visual workflow builder and its long name, but the fact is that Drip has an intuitive interface for its visual workflow builder that lets our marketing team create complicated automation sequences without code. Since the implementation of this granular targeting, our email open rates have improved 35%.

Nachteile

We think the reporting dashboard is missing a bit more flexibility in visualization of metrics. The A/B testing currently doesn't let you test multiple email subject lines simultaneously. Especially, workflow management is particularly limited on the mobile app compared to the desktop version.

Vorteile

Many features, and option. A very comprehensive tool.

Nachteile

The cost is really high.Worth it because of how complete the tool is, but too much for small business : more made for businesses that generates a high level of sales.

Vorteile

If you sell a lot of different types of products and customers, Drip's ability to help you segment people automatically is amazing. We switched from MailChimp to Drip when Shopify broke and MC broke up but we also needed something more robust for our click and brick as our ecomm started to take off. I love that you can trigger events based on actions like when a subscriber clicks on a certain page on your website and the Facebook custom audience integration is very useful and has upped our targeting strategy on social too. Looking back on what we were doing with MailChimp vs. Drip, I kind of just laugh. They're hard to even compare. This is a full blown marketing and CRM suite and Mailchimp just sends emails. I still feel like I have more I can learn and do with Drip which is exciting. Support is very helpful and quick.

Nachteile

The email builder is improving but needs work still-you need to really inbox test because it will not save you from yourself. Images are skewed in some email clients if you check the "constrain image" box for example, so don't check that box! There are some other weird bugs in it but they just came out with a new version which is for sure an improvement. You can now select your products from your Shopify store which is HUGE but I would love more flexibility on integrating products and collections dynamically. The alt text doesn't work in the builder which seems weird to me and I don't have a big enough team to hand code the amount of eblasts we send.

I want to add I don't think this is for the casual marketer. In other words, you could get overwhelmed very easily by the bells and whistles so while this is awesome for marketing automation geeks, I would make sure it isn't too complicated for your business goals.

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Vorteile

I like the easy of use and all the integrations that Drip provides. It is very useful to my business.

Nachteile

I do not have what to dislike in Drip. They do what they have to do.

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Vorteile

We used Drip last entire year, for our email promotions and automations. It's the great tool I used so far.

Nachteile

It's not 100% complete as per my experience of use so far. I liked the features, but it's should be more way better.

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Vorteile

The UI is very intuitive; you can start developing your workflows from the get-go. The only way you can appreciate its seamless UI is when you start using different software and you think why is this so difficult?

Nachteile

Few advanced features like recording sales owners are missing along with advanced formula fields.

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Vorteile

Drip is a simple tool yet it means the world to me. On the part of it's functionality, Drip is an easy to use software, easy to launch, easy to integrate, easy to train through customization and most importantly, industrious software. It is a user friendly simple software with endless benefits. As a matter of fact, we are not even close to completely exhausting the benefits Drip carries with it. Am determined to achieve more with it.

Nachteile

Drip has the most helpful help desk. They tackle question thoroughly well in case we have problems. They have handled all our issues.

Vorteile

I think one of my favorite parts is the benefits of syncing with our Shopify storefront. We use Drip for many things but most regularly for weekly email blasts. Being able to link directly to our items, with information and pictures is incredible. As well as being able to see our ROI from those emails.

Nachteile

Some features don't feel extremely intuitive + take some getting used to, but they do have trainings and good support.

Vorteile

Drip has the powerful automation features that you often have to pay thousands of dollars more a year for with marketing suite platforms. If you only need the automated email portion and not all the other features, Drip delivers a streamlined experienced that's designed to cater to B2B users that want to utilize nurture campaigns to cultivate and convert leads. Because of this, creating workflows is incredibly simple and intuitive. The platform also has some interesting features you don't find in many other ESPs, such as being able to check a box to re-send emails using a different subject line to contacts who don't open the first one. It also does not deal with contacts in lists, but rather contacts live in only one instance in the platform and rather than using lists to segment your contacts, you use tags. Some may dislike this approach, but I personally find being able to get away from endless lists to be liberating.

Nachteile

The platform lacks a WYSIWG editor, and only works with html or plain text. While this may be fine for many users, it might be off-putting for those less tech-savvy users who are used to creating and editing emails inside of their ESP. Also, the platform, in my opinion, is deceptively counter-intuitive despite its simple appearances. As someone who has used several of the popular ESPs on the market (Mail Chimp, Constant Contact, Stampready, etc...) I found the process to create and send emails confusing and had to contact support several times initially. This was rather frustrating because at the time they only offered support via email. I understand that they are trying to expand support to other methods however. I like to call someone if I'm having a problem, so the lack of phone support was a miss for me.

Vorteile

Drip took us to the next level with Email Marketing. We have been able to create funnels, campaigns, email series, and blasts that have boosted our business. We had just barely dipped our toe in Email Marketing 2 years ago when we started with Drip, and now we use it on a daily basis. We have been able to automate an almost entirely manual process. Highly recommend Drip as an easy to learn and awesome tool to grow your business.

Nachteile

Learning to set up funnels is not the easiest process at first. Especially if you are new to Email Marketing, however, Drips support team and chat is so easy to use and they will walk you through every step. They also offer video training and training webinars.

Vorteile

Drip has a feature called Broadcast Emails that allow you to easily compose a single email, filter the people you want to send to using tags, preview the email, send it and track the responses. We use that to send our customers quick announcements about changes in their subscription products and for reminders about upcoming events. Broadcast Emails are a great way to get started. Then you can graduate to campaigns that use a series of emails with powerful branching, follow-up and CRM integration features.

Nachteile

In our last email, the image we used looked fine in a web-based email app but was stretched in PC-based email app. I haven't followed up yet with support, but based on past experience with support, they'll have a good answer. Once you have lists of more than 5,000, Drip becomes a lot more costly than some competitors, but if you get even a slight sales edge, it is worth the difference.

Vorteile

The best thing about Drip is the power it gives you. It takes a little bit of technical expertise, but between the tags, custom fields, and their powerful visual workflow builder you can build automated drip campaigns that maintain a personal, relevant touch.

Nachteile

It is difficult to bring in your own custom HTML responsive email templates without being a programming expert.

Vorteile

I can get what I want to get done ... fast. The user interface just makes good sense to me.

Nachteile

You can’t tag people who have opened emails or clicked. You have down filter them, download a CSV file and then tag them as you reimport them. Turns a 5 min job into a 45 min job.

You can’t turn broadcast emails into campaign emails ... unless you use their new visual email editor ... which is OK but still very clunky.

To get an email template for the plain text editor, you have to import an html file that you create with 3rd party software.

Vorteile

The many options it has! It works way better than mailchimp, so for that reason Drip is our favorite to work with.

Nachteile

Sometimes its not clear what the differnce is between a campaign or a workflow. It would be nice to have a guide for new users. When we have new interns we always have to explain what the differences are because the internet doesn't really outlines the benefits of both.

Vorteile

I love how easy it is to send newsletters and set workflows for different users/ leads.

Nachteile

We'd like to have the drag and drop feature for worflows.

Vorteile

Drip has proven to be a very effective marketing automation tool in our organization for accelerating the sales. The Drip platform make it easy to create landing pages, responsive email templates and build customer journeys.

Nachteile

Additional integration with third party tools. I hope the email builder continues to improve.

Vorteile

We handle a lot of our email marketing through Drip and we're able to set up some complex workflows and rules to save a lot of time, while still offering our own customers a good, consistent experience.

Nachteile

Drip's UI can change quite a lot, and their latest move to a side menu (instead of a top menu) has added a lot of clicks to everyday work. The menus used to have a hover effect, so you could select a sub item with one click. The new design requires a click to activate the menu, and a second click to select the subitem. You multiply this over the days you use Drip and this really adds up.

I also find it disruptive that I can't save my preferred views in each category. I have my own sign-in and yet the views for broadcasts (single emails) always defaults to no tags. I'd much prefer to see the newsletters and webinar emails that I send, while filtering out the sales emails that are also in that list.

Vorteile

I love Drip because of the conditional logic aspect that tailors messages to specific customers. The information that they are receiving from me is always relevant thanks to Drip.

Nachteile

I wish there was an easier way to test campaigns without having to wait for the scheduled time. It would be awesome if I could run a test campaign and preview everything by just running straight through the automation without any delay.

Vorteile

It's quick and easy to use, and there are some powerful features. Customer service has generally been good.

Nachteile

I'm a little concerned that since their buyout from leadpages they will focus solely on squeezing every last dollar out of customers and quality will drop and/or prices will go up. The price jump from 5000 subscribers to 5001 is pretty steep.

Vorteile

Its cheap, and easy to start up your first automation pilot.

Nachteile

The support is bad, I have cases that still not solved. Thats also why i named my review its good that you know the tech behind MA tools, before jumping in. I dont trust help from support.

Vorteile

Drip has best in class user interface. Using drag and drop features we can creates beautiful and responsive email templates. When comes to automation part, It has pre built workflows in their library. This tool is best for creating small sales funnels for engagement and customer retention. We can track user activities and trigger event-based automation. The support team provides training how to use this tool.

Nachteile

Pricing seems overvalue. Once the workflow is live we cannot make changes. Limited Integration with other tools.

Vorteile

The design and interface is beautiful and very easy to use. I can imagine that even people completely new to email marketing would figure it out very easily. Great email builder tool. Easy to integrate.

Nachteile

Our primary issue was with the magento integration and it only pulling in some of our customer data. Ex: It would show that we had just over 10k customers, which is a fraction of the real number. When we switched to Klaviyo it displayed correctly.

Vorteile

Drip outils de cmr et de marketing pour les entreprise

Nachteile

pas d inconvénients dans l'utilisation du logiciel Drip

Vorteile

I love how drip can segment your audience. Everyone knows that's its biggest feature

Nachteile

I honestly can't think of a single negative besides it costs a lot

Vorteile

Drip est un meilleur logiciel de CRM apportant plus d'aide aux e-commerçants dans la gestion clientèleTrès facile à utiliser et puissant dans la spécialité de marketing et la vente . Je le recommande

Nachteile

J'ai aimé les fonctionnalités de Drip et je l'apprécie beaucoup . Je le recommande

Vorteile

Drip me da la facilidad de enviar correos a mis afiliados de forma rápida y masiva, ahorrándome tiempo en cada sesión de envio.

Nachteile

Una opción que pueden implementar es la combinación de dos dominios como gmail y hotmail.

Vorteile

The features that I liked the most with Drip was the email marketing.

Nachteile

The thing that I liked least about Drip was the cost.

Vorteile

I liked the fact that it would communicate and market your business all at once.

Nachteile

The price was a little high for a software that promises to reach pit and connect you with future customers.

Vorteile

I've seriously tried it all over the past 5 years. From Campaign Monitor, to Get Response. Infusionsoft to Mailchimp. Convertkit, Active Campaign, and that's just the well-known ones. Some for small stints (think 1 - 3 months) others for longer stints (6 - 12). Drip is the only one that I've been using for well over 12 months and am feeling very comfortable with. Down to why this software is great - simply put, most of it's core functionalities are well thought out and easy to use. But then advanced things can still be done even if you're a novice to marketing automation. Sending drip campaigns, setting up subscribe forms and linking with other software to create automatons, all super easily done. Overall is a really well thought out piece of software, and the easiest to use considering its power.

Nachteile

Some things are quite tricky to do. For example, you would expect to be able to set a simple trigger link in an email, except that requires setting up a completely separate automation. You can't set triggers to happen at certain times, and it can be a pain to get your email template looking good (plain templates are awesome but sometimes you just want to be able to adjust things to make it more personal). Adding call-to-action buttons to emails is also insanely difficult, simply getting the colors to match your own brand is impossible. But all these are minor gripes in the grand scheme of things!

Vorteile

Drip is the dream marketing software I was dreaming of back in 2012 when I first started with another expensive email/marketing automation platform.

Out of the box, Drip doesn't need 3rd party apps to format data like making sure names are capitalized.

I am a marketing automation geek, and Drip allows you to add just about any other type of marketing software layer like surveys, onsite retargeting, send text messages, and even integrate Facebook messenger and Facebook ads just to name a few. (Some 3rd party apps required)

Using Drip and a few items I mentioned above, you can passively profile and lead score all of your prospects to see:

- which ones are hot (Drip can send an email to your sales team so they make contact),
- which ones are still in research mode (send these leads more content to help them make a decision via email, SMS or a Facebook message),
- and which ones are just tire kickers.

No sense running paid ads to tire kickers, right?

You can even personalize your website so that people who downloaded your freebie, don't get asked to download it again. That is powerful! (3rd party app needed)

I have moved all of my clients over to Drip from 3 other platforms and we are seeing much better results.

If you are considering email & marketing automation automation software for your business, take a good look at Drip.

They have a certification program, so you might want to check out graduates to lend you a hand if needed.

Vorteile

1. You can send email sequences and understand who opened, clicked, or subscribed to your campaign.
2. You can also get a list of emails who unsubscribed from your campaign
3. You can always add a delay between two email sequence
4. It is possible to send bulk emails using their broadcast feature

Nachteile

1. It is not the best when it comes to non-ecommerce category
2. They can help with a cookie to give analytics of people who visited your website
3. Pricing is on a little higher side

Vorteile

It is one of the easiest pieces of software to work with. I have always enjoyed setting up automations and it is very clear how to do things. I don’t like getting bogged down with technicalities and this lets you create.

Nachteile

This ONE con is why I have pivoted to another software. There are less integrations with the program. The big ones are there, ClickFunnels, Google, Microsoft, but too often I found other programs I wanted to integrate and Drip was not a default integration. Really not their fault but it is enough of an issue for me.

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Vorteile

It's very simple create workflows for automating email flow. This has allowed us to completely transform the way we do our email marketing in our digital product e-commerce business.

I also like how simple it is to setup a new campaign. Most other tools put you through complicated settings to setup new sequences. In Drip you just see a list of the emails on the campaign and you can quickly and easily adjust the days/timing of when people receive those emails after subscribing to the campaign.

There is no over the top process for editing the actual emails and you have a choice between a simple editor (which I like as it gets great engagement) or for more visual promotions you can use the graphical editor which is really just as simple to use.

Nachteile

I found it better to utilise a third party software like Optinmonster to handle the actual signup forms because I get more flexibility surrounding the design of the popup. That is one area in which I think Drip could improve by offering more control surrounding that popup editing experience.

Vorteile

The automation is top-notch. When it works.

Nachteile

The automation simply doesn't work all the time. For now particular reason, workflows get stuck, or just don't fire. Tags get applied twice.
And support is, well, they're just not there. The support wait-times on my last few issues was litteraly always 8-9 days until the first answer from them.

Vorteile

One of my favourite things about drip is the email segmentation tools and tagging. These let me make sure my audience is always on point. Customer support is great, however due to some delays and workflow issues I found myself having the need for them a bit more than I think I should have.

To the customer service that is friendly, competent, quick, receptive, and unfailingly helpful (and I've put them to use numerous times with complicated questions)

To my ability to step into specific user accounts to fix things simply and quickly at their request..

Drip is uniformly wonderful. You might not know it yet, but THIS is the email service you've been looking for.

Nachteile

The refreshing of the automations seems like it is not instant, so whenever I am setting something up, and doing tests, there has been some confusion as to whether it is working or not. So sometimes I have to go live with a special list just to test the automation steps which is not very convenient.

Vorteile

Drip automation and Workflows are best in the industry. We can download and select pre-built workflows from their library and can edit before going live. We can select any pre-built email template from their library or we can use drag and drop feature to create responsive email templates. The drag and drop feature for creating Email template is excellent.

Nachteile

The support team takes more time to solve your issue. Drip pricing goes upto $1500 per month. User interface is outdated must be redesign.

Vorteile

Drip helps you create workflow automation. For example, you have an e-commerce store and some purchased an online good using your platform then you can easily send an automatic email for feedback of the product. It also has good visualization of month-on-month change in subscribers and people who unsubscribed. You can also check hourly open rates and based on this data set the best time to send email in future.

Nachteile

It is an expensive tool as compared to other similar products. They can work on more integrations and additional features like their alternatives.

Vorteile

Drip is hands down the easiest, most intuitive software for us for creating automated email sequences. The templates, along with ease of use, and integrations with all the other platforms and software we use makes it so valuable for us.

Nachteile

The lack of certain features offered by other platforms, such as tighter integration with Shopify, App, app-based notifications for things like resending non-opens etc mean that we have to double up on some software instead of solely using Drip and that is a major pain.

Vorteile

My WordPress site has such a mix of different tools, I needed an email marketing engine that would integrate with them all with ease and consistency. I also needed excellent delivery and an easy way to track and target website users based on pages visited and clicks. Drip has been excellent in this, and I have introduced other colleagues to Drip who are equally pleased.

Nachteile

I wish there was a way to bring new solopreneurs in at an introductory price that was lower. I wish the CRM aspects were stronger. I'd love to be able to have a View of the Customer which was more customizable than the current customer lookup.

Vorteile

The UI is amazing and gives a visual overview of the activity without the need to look at numbers. The automated workflow and the newly added feature of a visual email builder are a treat to the modern marketer. Using Drip for over 3 years now, I have yet to come across an email service that is more of a CRM for small businesses. The chat support is always available and qualified to assist with any challenges if they do arise.

Nachteile

The limited options for Lead capture forms. The platform has just one form that is designed and since lead capture is what builds the list, having a library of well designed forms would really help.

Vorteile

Drip offers some great features that surpass regular email, including things like automated resending to people who don't open, lead scoring, automated sequences and much more.

Nachteile

The color scheme can be a little hard on the eyes, but it is better than when it was first updated earlier this year. I would also like a better way to manage tags, rules and automations as once you have a number it can become tricky to keep track of them. This could be solved by having a "used in" list for tags, or a resources list for automations so you have a quick list of what is used where. This would also make it easy to retire tags and automations without losing customers through gaps.

Vorteile

Hi

I am currently setting up Drip and have had about 1 week with it and can give my initial 2 cents. I really like how many things you can do if you are willing to put in time and some effort. The integration is easy with many shopping carts and other apps, and the segmentation is very advanced. It is how these segmentation work together with the Email workflows helps make it easy to craft automated emails at every step of buying process. From ecommerce cart abandonment to sending one off emails , to sending out win back campaigns everything seems like it is possible with Drip. The email editor is easy to use and the templates give you enough to get going. I imagine more people use regular html emails with Drip.

Nachteile

Drip is a tool and it is how you utilise that tool is what you will get out if it. Drip does not hold your hand and offers everything you need for a successful email marketing but what is there in terms of the editor is fairly basic. It gets the job done but I wish for a more robust features like bringing in product by name into the emails.

Vorteile

There are some key qualities that make them stand out from the competition: workflows, rules, and campaigns. Workflows allow marketers to set up automated sequences of emails that are sent when triggered by an event or user action. This helps ensure that customers receive targeted messages at the right times, driving engagement and sales. With easy-to-use visual workflow builders, it’s simple to get started with creating powerful automation sequences in no time. Rules provide businesses with greater control over how they interact with their customers. They can be used to trigger events based on customer behavior such as abandoning a cart or signing up for a newsletter subscription. Campaigns are beneficial because they can be personalized, allowing businesses to tailor emails to best fit the needs of their customer segment. They also enable businesses to nurture leads by sending out timely and relevant emails, allowing them to convert more leads into sales.

Nachteile

Despite its widespread appeal, it isn’t designed for everyone. Instead, Drip has a steep learning curve and is tailored toward an expert audience.

Vorteile

The visual workflow builder for automation. This makes it easy to walk through your funnels and make sure all the steps are there and make sense for both your business rules and the customer experience.

I'm also a fan of being able to use liquid statements to customize content and functionality. This saves a ton of steps in workflows and allows for personalization, helping you convert better.

Nachteile

The subscriber profile is presented as a timeline. I would be much better served if subscribers were given a better visual presentation, more like a CRM would provide, in addition to the timeline.

Vorteile

I love that Drip is simple enough for someone with no marketing automation experience to pick up and use pretty easily. But that, once that initial hurdle is conquered, there are incredibly advanced features, as well. I have barely scratched the surface of what it can do, but I know that it'll be quite a long time until I figure it out all. However, along the way, I'll have exactly what I need to do the basics, and don't need to hire someone to do it for me.

Nachteile

The analytics take a bit to dig into, sometimes. They're on so many screens, so it's hard to decipher some of the more insightful information.

Also, the workflows aren't always the most intuitive things, but simple tutorials are helping with that. It's better than most other systems.

Vorteile

reliable, good segmentations and data processing possibilities.

Nachteile

too expensive, UI not so good, constantly slow.

Vorteile

My favorite feature of Drip is its powerful automation capabilities. It can create automated workflows that trigger personalized emails and messages based on customer behavior and preferences. This has revolutionized the way we work.

Nachteile

Nothing, everything works as expected for us and we're definitely enjoying every feature.