With its cloud-based, customer relationship management platform, HubSpot helps companies of all sizes track and nurture leads and analyze business metrics. HubSpot is suitable for any B2B or B2C business in a variety of segments, including accounting, construction, retail, real estate and more.
HubSpot offers a visual dashboard with a real-time view of the entire sales funnel. Users can track customer interactions automatically through email, social media or phone calls and every interaction is stored in a timeline organized by lead.
HubSpot enables users to create and manage email templates and track how well those emails are performing. The solution can also send real-time notifications for events such as when a contact opens an email or downloads an attachment.
Rhianna J. Branche: Verlagswesen Mitarbeiteranzahl: 13-50 Mitarbeiter
I use it every day, and I am still constantly learning new things and finding new ways to use it and make my work easier. I am definitely a Hubspot champion.
Hubspot is user-friendly, attractive, and useful for different levels of expertise. We use it for the website, blog, social media, email, and CRM.
The content around the software is fantastic, with active blogs for different user groups, detailed guidance for how to use functionalities and what you could use them for, and templates to help you tackle projects. They provide a lot of resources to help you get the best out of Hubspot, and if you're stuck, the customer support is responsive and helpful.
Something I particularly like about Hubspot is how actively they are developing it. It seems to be every month that we receive an update of new features, functionality or integrations. They have recently added the ability to manage multiple currencies, which people had been really actively asking for on the community forum, and I was so pleased to see this added. Hubspot clearly listen to the feedback and suggestions from the community.
There are some things which are a bit inflexible. For example, the Industry field for Companies is very large and has a lot of industries which would never be relevant to us. I would like to be able to delete or at least hide features and information which we never use and would never use.
Our email is on Outlook Exchange, which unfortunately means we are unable to use some of Hubspot's functions, like being able to email from within the platform and the Meetings function, which I would love to be able to use.
Tyler S. Branche: Automotive Mitarbeiteranzahl: 13-50 Mitarbeiter
Overall it gets the job done and not too bad. I'd love to have all our email campaigns in the same ecosphere with HubSpot, but we do it for free on MailChimp and get more features. The organization of the Contacts, Companies, and Deals is great, you can even add a service ticket which is awesome.
We tried the paid version for the sales for a while and liked the automation, just don't think we're using all the features to justify using it, currently went back to free and working just fine. We are using the deals section as a sales pipeline with a built-in project pipeline to track our jobs wich works okay, for now, just a workaround till we find a better process. If Google purchases Salesforce though, we would be looking into that very seriously.
Great tools that connect with your website, seeing data on what's being viewed.
Forms that connect to your website.
Connects Contacts, Companies, and Deals amazingly.
Once you get into the paid version, it's spendy, especially if you don't use all the features.
The products section isn't really feature-rich
doesn't work the best with Google, including drive.
Gmail add on isn't good.
The free forms don't give you the option to center your form on your website, so it's off-centered and has the HubSpot badge on it.
Shawn H. Branche: Marketing & Werbung Mitarbeiteranzahl: 51-200 Mitarbeiter
Once you get to know your way around the CRM with all the functionality it's really easy to use. Take time to get training on all of the functionality and HubSpot does a good job with their training staff.
It's easy to keep track of everything in the sales pipeline like the last conversations you or another rep has had with a prospect or client, how many times you've followed up and to determine what work still needs to be done.
It very rarely can be glitchy but when it is, it can be annoying. There are a lot of duplicate contacts that are in the CRM that confuses things a bit but they get cleared out then you'll have another batch to take care of.
Javier H. Branche: Marketing & Werbung Mitarbeiteranzahl: Selbstständig
The worst experience with a piece of software in my life. I have lost thousands because of HubSpot. Avoid with all your means!
I really wanted to be fair and find something that I like about HubSpot but, to be honest, when I tried to do so, I was unable. It has so many bugs, its control panel UX is so bad, the learning curve is so big and it lacks so many features, that this is the first review I make in Capterra where I cannot find anything I like of a piece of software.
Oh, god. I have TONS of things that not only I dislike, but HATE of HubSpot. 1) The learning curve is ridiculously big, as a result of a very badly designed UX and the constant bugs when using it. 2) You will need hours, days, weeks and sometimes months of hard work to design by yourself a decent landing page that will still lack many functionalities and look not so good. Their visual editor is really really bad, and coding in HubL is frustrating. And if you look for predesigned templates, most of them are terribly badly designed. It has issues every now and then, and you will lose contacts, automations will not work... a disaster. Their support chat works sometimes, sometimes not, just when they decide to make it available! Very careful with the Advanced Code Snippet box in your landing pages settings, don't place your tracking codes there: sometimes this doesn't work and you will lose retargeting opportunities. Also, email templates are terrible. Oh! And this one is the worst: if you tag your ads' URLs with UTM tags, HubSpot receives these tags but will not show you this info for all interactions, only for the interaction preceding the creation of the contact. TERRIBLE!!! I think this has to be the worst CRM ever in history!!!
Brandon S. Branche: Biotechnologie Mitarbeiteranzahl: 501-1.000 Mitarbeiter
I was a critic of HubSpot before I was a strong supporter. It takes some time to understand the platform before you can fully see the possibilities. If starting a company from scratch, I would definitely put HubSpot CRM on the short list.
HubSpot focuses on simplicity and usability rather and competing for the most features or customization. The primary requirement of our CRM implementation project was ease-of-use and HubSpot has not dissapointed. And while there are limitations compared to other platforms, the feature set is growing all the time and we don't have to rely on third party integrators or developers. It is also easy to scale up quickly.
HubSpot has a strong culture and jargon. To truly understand the platform, you will need to learn to think like the HubSpot community which can use different terms and methodologies. The platform also seems to be biased mostly towards B2B service companies, however you can make it work for just about any type of organization. Also keep in mind that while the CRM starts as "free," the cost increases quickly as you leverage the other HubSpot "hubs."