Whatagraph

Vorteile

I appreciate its seamless data integration, customizable reporting, and interactive dashboards. It empowers me to effortlessly transform complex data into meaningful insights, enabling better-informed decisions and more impactful communication.

Nachteile

I found its pricing structure to be somewhat complex, especially for larger teams or agencies. More transparent and flexible pricing options would enhance the overall user experience.

Vorteile

It's very easy to use, and the support staff is very responsive and easy to work with. They typically resolve any issues within the day, sometimes within a few minutes.

Nachteile

Sometimes when APIs for the external sources are updated, it takes a little bit for the updates to be fully reflected in Whatagraph, which can lead to a short period of time where we can't show our clients their reports because of missing/incorrect data. Usually this is not an issue, but when it does come up, it's a bit of an inconvenience.

Vorteile

nothing. The price is kind of okay but Databox is way cheaper with a way better support

Nachteile

I hat a free trial over 2 years ago. Since than, the called me on a weekly basis. Demanding to speak to me or to some employees to make pushy sales call. I told them over 60 Times to never call here again. If youre going to make a free trial, your going to get coldcalled for >2 Years

Vorteile

Once the Next Gen version was implemented and we learned how to use it, WhatAGraph really assists us with showing how our clients are doing with their SEO, Google Ads and FB marketing.

Nachteile

Minor glitches in the software. Data sources being randomly disconnected for no apparent reason. The "Merge" and "Keep Pages" options for the reports can cause some difficulties for our clients who print reports to not only see all the data without it being cut off but seeing all the data on multiple pages instead of having to expand widgets, etc.

Vorteile

I like how incredibly easy it is to set up this platform for reporting. Integrating digital marketing tools is quick and you can start reporting in just a few minutes after setting up an account. I noticed they also recently launched a new feature called Smart Builder, which basically builds the entire report for you, based on the desired platforms and reporting specifications. Amazing stuff really.

Nachteile

Some graphs are interactive and allow you to select the line graphs you wish to display at the same time, however, I only discovered this by accident. This feature should've been communicated more clearly.

Vorteile

User friendly
Nice and good-looking overall
Automated sent is a nice feature

Nachteile

A lot of bugs
We lost all our data connections and have more than 100 reports.
Formulas sometimes are removed
Overall still glitchy
Missing some integration with Waze for example
Also we can't manage files and folders easily, which makes our job a lot more difficult and time consuming
Also we would like to display our Performance Max results per channel and I don't think we can

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Whatagraph

Vorteile

I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!

Nachteile

There are some feature requests that we really would like to see, these are things our clients has asked for too.

Vorteile

The ease of receiving an email regularly to let me know the latest report is ready for viewing is priceless. The quality of the reports themselves in the platform is excellent as well.

Nachteile

The number of connections is limited, but honestly suits my personal needs.

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Whatagraph

Vorteile

Whatagraph is an easy to use (drag and drop) reporting tool, that helped us automate our client reportings. We have got huge time savings thanks to Whatagraph. Furthermore the styling options as well as the support are great!

Nachteile

There was actually nothing. We are completely satisfied.

In Betracht gezogene Alternativen

Gründe für den Wechsel zu Whatagraph

Vorteile

I like that I no longer have to waste my time collecting and organizing data but can focus on analyzing and making decisions based on the data I have at my disposal.

Nachteile

I would like to have more flexibility and advanced options to fully customize the appearance and structure of my reports.

Vorteile

It's super easy to integrate different sources and create multi-channel reports. You can save everything for future use: report templates, widgets, custom metrics, filters, etc. I almost forget how to work in Google Data Studio or in PowerPoint since we started working with Whatagraph.

The real-time reporting feature is so cool that we obtained one client because of this.
Also, the possibility of using Google Sheets and offline data is fantastic. Export to excel is also a very useful feature.
I must mention the people working there, especially our account manager and amazing online support guys - they all are soo friendly and positive, I wish I knew them in real life :D

Nachteile

I just wish there were some options for sections, like a section header with text and background color. Usually, I insert header text with a white background, but it does not make it clear that it is the new section.

Also, there is no direct Tik Tok integration (Tiktok ads only), there must be some reason for that I guess :D so I inserted metrics in Google Sheets and then integrated them into my report.

Vorteile

Integrations with all the main social media channels we use for clients has provided some fantastic time-savings. This, alongside incredible customer service and relative ease of use, is what I like most about it.

Nachteile

Having to manually download some data and use spreadsheets for some channel metrics (Twitter specifically) is very annoying but I understand that is an API issue that Whatagraph probably can't do much about. I'd also like to have slightly more flexibility on report design.

Vorteile

Customer service team is always available to help out and explain things.

Nachteile

I would like better visualizations in graphs

Vorteile

Fast and helpful customer support
Live dashboarding

Nachteile

Not very easy to use custom formulas
Data visualisation not optimals (graphs)

Vorteile

It is very easy to navigate i Whatagraph, and design the dashboard how you want it.

Nachteile

Some of the sources can be bugging ut sometimes, and the connections are wrong. But the support are always there to help.

Vorteile

If you run a Social Media Agency this is THEE program to have. However, if you are not heavily attached to SM then it's true value may be lost. I love the interface and the ease of use. It has a ton of great analytics and they email you reports that would be super valuable if you were an agency that managed social media accounts

Nachteile

This is probably the gold standard social media tracking. I think it is a fantastic program.

Vorteile

Connecting all my client systems into one, high quality report is a huge time-saver.

Nachteile

I would like more control over my reports - Moving into separate client folders would be appreciated.

In Betracht gezogene Alternativen

Warum Whatagraph gewählt wurde

Vorteile

Whatagraph beautifully displays data directly from our social data sources so our clients can easily digest the information.

Nachteile

There is a frequent need to make updates to the reporting tool due to the ever-changing social media landscape.

Vorteile

The tool is easy to use; you do not need to have development resources. Even my junior project managers are capable of making campaign reports in minutes. There are a lot of pre-made templates you can use as well as many pre-made widgets.

Nachteile

In the beginning, it takes a lot of time to prepare your templates for the reporting. As with all the tools, you need to make yourself aware of the interface.

Vorteile

Easily accessible when you need to check up on your digital platforms performances on-the-go.

Nachteile

For multi-source in the formula table, you can't seem to see which source is it pointing from and this often tends to bring a confusion wondering if you've/not added the source to the formula.

Vorteile

There's value here for every member of the marketing team.
Informative graphs, all information can be displayed visually, easy to interpret.
Easy to set up.

Nachteile

Some integrations are missing, like Pinterest and some other data-based marketing tools.

Vorteile

The ability to create streamlined reporting was crucial for me.

Nachteile

I found one small bug when I started using it, but it was fixed within weeks. Other than that, nothing!

Vorteile

Functionality - there is all we need for Facebook ads reports (all metrics including custom conv. and diffrent atributtion models), support is really helpful, problem solving and fast answering, we really like it. No problem for them to ad special functionality if we need it.

Nachteile

For now nothing. Everything seems to be great.

Vorteile

Instant responses on chat from the whatagraph team, always very helpful and on hand.

Nachteile

Can be quite glitchy sometimes and takes a while to get used to.

Vorteile

Whatagraph is easy to use. I really like the way the reports are presented and how easy they are to read Being able to upload images to the reportsreally makes the reports standout.

Nachteile

There isn't really any cons. It does what it says it will do.

Vorteile

Ottimo software che utilizzo principalmente per ricevere report digitali dalle piattaforme di social media. Il software si presenta molto intuitivo e di facile utilizzo sin da subito.

Nachteile

Purtroppo molto spesso il programma presenta dei bug anche importanti, che non ti permettono di lavorare con continuità.

Vorteile

I've been using Whatagraph for 2 months, it has great dashboards and amazing marketing analysis.

Nachteile

Whatagraph customer service is good but they took a while to respond to me.

Vorteile

I liked the idea. Who wouldn't want one tool that combines all your marketing platforms and allows you produce beautiful reporting. That may be the brand promise. Unfortunately, it just doesn't deliver... unless your reporting needs amount to the stock reports you could get from any native platform.

Nachteile

Bug, bugs, bugs. On day one, the date selector did not work. I have no idea how many customers they had, but I'm the one who brought it to their attention. They didn't know their date selector didn't work. Support had to provide a "work around" whereby I would need to select not the dates I wanted in order to get the dates I wanted. Then, that took a few days to fix. I shouldn't need to explain that a very basic feature. But, that was just the beginning. Over about a week of trying to use this software, I was hit with what I would describe as more bugs along with many things that were either completely counterintuitive from a UI perspective or just misrepresentations of functionality from the sales process. For instance, they claim to integrate with Google Sheets. They even have documentation on how to do it. All I needed to do was simply display a simple Google Sheet. Not possible. They had to get a developer involved and more or less trick the system into just displaying a simple sheet. No calculations. Nothing fancy. Just values in cells that could not be displayed without a team of people working on it. Hopefully, they're going to either change the product, fix the documentation, or just remove Google Sheets as one of their supported integrations. Often times, while using the product, I would "save" something only to have it not save. I saved a report to test, generated a link, and the link showed an old version of the report prior to the save.

Vorteile

- The tool automatically collects data from all connected sources, so you don't have to do anything manually.

- It offers seamless integrations with all possible resources you can think of including Facebook, Facebook Ads, Twitter, LinkedIn, Google Analytics, and more.

- It's really easy to create reports in Whatagraph, with their pre-made templates, crafting a report had never taken me more than 10 minutes.

- Turns complex numbers into a visually appealing, easy-to-read performance report (with custom brand colors, logos, etc.) + you can create reports for channels individually or mix data from multiple sources.

- You can easily share the reports with colleagues by providing them a link to collaborate and work on one report at the same time.

Nachteile

Didn't find any significant drawbacks to mention here.

Vorteile

The software is excellent, it can do anything Google Data Studio can but comes with scalability and a great support team. All data connections are built-in, so no need for expensive third-party connectors.

Nachteile

The development cycle is aimed at pleasing the greatest number of people, which means very specific requests might never make it.

Vorteile

Their reporting kept on misreporting the numbers of views for my numbers to show an inflated amount of views that what there actually was. Also it showed that the views were coming from countries where they weren't. The overall reporting system has many many flaws and it comprised of selection that don't convey any value. In addition, the reporting interface does not have a modern interface.

Nachteile

The sales professional lied to us. The customer service has extremely slow. One of the lies was that client success works US hours which is not true. Sales person convinces us we would be able to connect our login page to Whatagraph so clients can sign in but we saw that was a lie real quick. There is a [SensitiveContent Hidden] on-boarding call which is absolutely ridiculous When asked to push the billing date back due to all the bad experiences and none of the reports being sent out correctly, they were quick not to negotiate. Asked to cancel a few day before the bill was due and said I had to pay for another 30 days because of a 30 day cancellation policy.

Vorteile

I've been using Whatagraph for a about a year, and it's simply the best. It saves me SO much time while simultaneously making beautiful looking reports that always impress my clients. The reason I initially chose it over other programs was due to how many platforms it can connect to to create a single report and the vast metrics you could report and customize to the needs of each client. Reports that used to take hours now take me 20 min or less and look stunning.

The reason I've stuck with them for so long though is their customer service is bar none. Occasionally there's a very specific stat I'd like to be able to pull that I have to research manually. Most recently, this meant pulling hashtag information in order to capture information about client events. I looked into so many programs and couldn't find 1 program that did it all, even the top programs available for Instagram stats like Iconosquare and TalkWalker. I contacted Whatagraph support and they sent me a detailed email asking questions about what I'd like to see in the feature. A month or so later, they emailed me back saying they created the feature I requested! I'm totally blown away! The developer even made a little video to show me how it works. You just don't get customer service like this anywhere else.

Nachteile

It's a little pricey for small businesses, but considering how much time it's saved me it's been 100% worth it. I would like to upgrade to the white label version soon, but haven't due to the price.

Vorteile

My favorite function is automation - you can set your reports for a specific date and time and be sure that clients will receive them on time and with the newest information. Also, there is quite a various reports library that you can use for the general reports and campaigns. This is also very helpful, as my team just adds channels and in seconds receives a report which you can send. This is a real time saver. I would not imagine my life without this tool.

Nachteile

As we are long-time users - there were many bugs on the way in the past. Of course, customer support was always here to help, I think they honestly care to solve the problems, but still, the bugs bother you at that moment.

Vorteile

For the monthly management meeting I needed a tool that quickly and easily shows the most important metrics around our website.

Due to the simple and logical concept of Whatagraph I was able to solve the task quickly and efficiently. For me it is very positive that after the setup I have no further effort to present the results.

Since I am the only employee working on these evaluations, this means a large work direction.

Translated with www.DeepL.com/Translator

Nachteile

Personally, I think that the user interface might be a bit lighter and less technical. Practically this is not relevant, because the generated report looks perfect.

Vorteile

Great list of data sources to pull from,
Ability to drill down into the data, segmenting, sorting, etc.
Great customer services, always been helpful and were deploying almost every suggestion we have requested.

Nachteile

It could take hours to built reports, even if they are templated. We could spend hours on designing reports instead of analysing the data.

Vorteile

Has a very unique way of displaying data in their reports. Looks more like an infographic rather than an analytics report. many of our clients like this layout as it's easy to read and understand. They seem to add integrations on a regular basis and will fit the need of most markets who need reliable analytics reporting.

Nachteile

The backend UI can be clunky to use sometimes when trying to customize reports. Have had issues in the past where data was not being pulled in properly and made the mistake of deleting the integration and trying to add it again. Whatagraph currently makes you wait 7 days to add the same integration again, apparently to stop people from trying to add more integrations than the plan limits allows. So basically, if you have a data reporting issue, do not try and fix it yourself, you have to contact support and wait a few days for them to get back to you. They really need to fix this.

Vorteile

When I have had questions or asked if an option was available and it wasn't, the Whatagraph team took actual interest in what I was trying to do and went above and beyond to help me and also added in the feature that I was specifically looking for to make my report even better for my clients. I've never felt more heard from a company in all my life, seriously, it was awesome that they took my suggestion and actually did it.

Nachteile

There were some small things that I didn't prefer when I first started to use this platform, but as time has gone on, everything that I didn't prefer was updated and is no longer an issue. This platform is very comparable to others in regards to features, however, this platform is the most budget and user-friendly.

Vorteile

- User-friendly interface.
- Easy to add accounts and various channels.
- Ability to increase the number of sources for your team without the need to contact support (upgrade your membership).
- Automated reports.
- Email notifications in case one of the sources get disconnected.

Nachteile

- The company is located in Europe and doesn't have 24/7 support. For someone working from Canada's West Coast, it is incredibly hard to get a timely response and support.
- Troubles with connecting social media channels due to various APIs. Even if the source is connected, there is no guarantee that it will not be disconnected for no reason.

Vorteile

The ease of use and deployment make whatagraph a must have in your Martech bundle. It allow you to monitor traffic and social plateform automatically and even send the report needed to your clients without you having to do the heavy lifting. Design is great and make the data easy to read for customers. Also they have an amazing customer service. Lately I had an access issue and [SENSITIVE CONTENT] sort me out in no time! Very professional and kind.

Nachteile

I did not yet find something what limit my use but I’ll update my post if I do at some point.

Vorteile

The data visualization is excellent. It is very easy to set up reportings and dashboards.

Nachteile

Sometimes the data source integration is a bit tricky but the customer support is very quick and extremely helpful and qualified to sort out any issues.

Vorteile

- Extremely fast and capable customer service
- Easy to customize for customer's needs
- Supports almost every channel

Nachteile

-Traffic sources have been dropping from time to time.

Vorteile

reporting tool and that it is cheaper than socialbakers and you can add multiple sources into one report and make automated reports

Nachteile

I don't like that not every option is available like gathering link clicks from Facebook page posts. I have to count it manually

Vorteile

Nice software for customizing instantly sharable reports of your website data. You can set up auto-email delivery which is great for monitoring your key operational measures. They offer a free trial so give it a spin.

Nachteile

Not a true data analysis tool. If you want to drill into your data and get a deeper understanding look elsewhere.

Vorteile

I don't have to go fetch data from lots of sources, and then figure out a way to put it together nicely. This comes with template reports which also help because you don't even have to be thinking about what you need to look for, this is taking it automatically for you. Plus, the design is really sleek and easy to read with graphics and elements that I would have never bothered to add there if I had to do it manually.

Nachteile

For the trial, LOTS of branding. I'm sure once you pay a plan this is removed, but I also read that there are plans that still keep the witagraph branding for the cover of the report.

Vorteile

Easy to use, great to automate the reporting process, lots of integrations.

Nachteile

Bugs every once in a while, nothing too critical.

Vorteile

It's very easy to merge APIs from many different sources and the automation is great. You can have all data in one place and present it with one click during meetings.

Nachteile

UI interface can be improved. It takes some time to setup first reports.

Vorteile

Bundling multiple channels,​ who have there own challenges to reveal cluttered metrics, into a clear readable report​.

Nachteile

White​ labeling is restricted to just uploading an​ image. Would prefer a header with more options in design, layout, ​and content.

Vorteile

Being social media manager I need to work a lot with creatives. Regarding that I was looking for a reporting platform which would show all of the post pictures and rank it from the best performing to worst. I did not find anywhere else this feature, but Whatagraph has it. Reports visually are very pretty, I think anyone can understand what I want to represent with it as it is so clear from the colors pallet and bars.

Nachteile

It took me some time to master this tool. There are a lot of functions and trying them all was a bit overwhelming.

Vorteile

The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed

Nachteile

None that I can think of. However I suggest they look into some live dashboard features.

Vorteile

I like the automation I can do with Whatagraph, I can deliver weekly updates to my clients and the reports look splendid. My clients are loving it and commend me for spending time collecting datas and making such beautiful and clean reports when Whatagraph helps me automate most of this workflow!

Nachteile

All the features are working fine, if I have to recommend something for improvement it would be that they can add more new features more frequently. I don't see why they cannot dominate the market with such solid platform.