
Similarweb
Über Similarweb







Similarweb Preis
Similarweb bietet eine Gratisversion und eine kostenlose Testversion. Die kostenpflichtige Version von Similarweb ist ab 125,00 $/Monat verfügbar.
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- Branche: Marketing & Werbung
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
All in one tool
Great.
Vorteile
Amazing tool with great UI and UX. It gives you detailed information and makes the work easy for affiliate marketers like us to understand the website stats and performance.
Nachteile
Needs to update as per the competitors offering.
- Branche: Buchhaltung
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
"Similarweb" Valuable tool for our Media agency to gain a digital competitive edge.
Similarweb Features such as website categorization, audience demographics, and engagement metrics are often praised us for it depth and usefulness.
Vorteile
I like the Marketing Insights the most as Similarweb offers insights into digital marketing strategies, including referral traffic, search keywords, and social media effectiveness, enabling us to optimize our marketing efforts.
Nachteile
Application Data Features: low features on app. such as app traffic and engagement metrics comparing to the website analytic.
- Branche: Unternehmensberatung
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Web traffic analysis
Vorteile
Its very intuitive and easy to use. Compared to other products it provides good data, with a really good feature for quick exporting.
Nachteile
The data we get needs to be crossed check with internal tools for accuracy.
- Branche: Marketing & Werbung
- Unternehmensgröße: 2–10 Mitarbeiter
- Monatlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Similarweb - Competitive Intelligence
good - straight forward and easy to use : )
Vorteile
User friendly and valuable resources/data
Nachteile
can be quit expensive if you are looking for minimal queries
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Monatlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Director of Digital Marketing Strategy
Excellent, minus the note above. Love all the account reps that I have, however I especially miss [sensitive content hidden], she was the absolute best.
Vorteile
Simple and easy to navigate. Always coming out with new upgrade and data points. Ability to analyze performance across the competitive landscape.
Nachteile
Far discrepancy against 3rd party data, which I feel may be heavily driven by the time stamp for which a visit is considered a visit. Makes it challenging to use all the data. My organization only feel comfortable using it directionally so I often have to reconfigure the numbers into percentage charts.
- Branche: Marketing & Werbung
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
I'm in love with Similarweb
Absolutely fantastic data, categorization and output.
Vorteile
Easy to use interface. Incredibly helpful data of brands and visitors and competition.
Nachteile
Would like more transparency of methodology - data collection, walled gardens & panels.
- Branche: Marketing & Werbung
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Review of SimilarWeb
I've very pleased with SimilarWeb. It receives wide usage across the agency.
Vorteile
It's easy to use and has intuitive navigation
Nachteile
It would be great if the previous months data was available sooner
- Branche: Marktforschung
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
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Quelle der Bewertung
Excellent for in-depth web marketing research.
Vorteile
Strikes a great balance between ease-of-use and granularity/detail of the data for analysis. Easy to get started while the data's level of detail is rich.
Nachteile
The lack of ability to drill down to web analytics for specific portions of competitors' sites (as opposed to overall/topline metrics) has posed some limitations on my research. That said, the product is very strong overall.

- Branche: Unternehmensberatung
- Unternehmensgröße: 201–500 Mitarbeiter
- Monatlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Great tool for web analytics
Vorteile
It's a really well-rounded tool with lots of features, from basic website metrics and ranking to keyword analysis and cross-shopping. It's extremaly intuitive and easy to use and you can download all the results in PDF or Excel format or download ready-made visualizations as pictures. Results look great on presentations for clients and give lots of insights on how clients are using their websites compared to their competitors.
Nachteile
Not all the features are available from the start and you need to buy additional "packages" of features, such as separate geographies etc., which can be very costly.

- Branche: Einzelhandel
- Unternehmensgröße: 10.000+ Mitarbeiter
- Monatlich für 6-12 Monate genutzt
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Quelle der Bewertung
Web Analytics
great to refer to gain visibility on one companies traffic and such
Vorteile
web analytic metrics are great for me to compare the visitors that are overlapping with my potential clients
Nachteile
lack of education on the platform. I feel that there are a lot of different resources that I can utilize on the platform that I am not aware of!
- Branche: Marketing & Werbung
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Network compliance
Vorteile
It user friendly and easy to analyze the requirements
Nachteile
I don't see any cons majorly as it is doing the best.
- Branche: Personalwesen
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Great tool
For An Affiliate/Partnership Manager is the best tool to assess opportunities and new potential partner
Vorteile
The Chrome extension is super easy to use
Nachteile
Less intuitive website ranking dashboard
- Branche: Marketing & Werbung
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
The tool that keeps on giving
Tool is simple to use yet there is so much to explore. The team, in particular [sensitive content hidden] is super helpful whenever I have a query. I'm able to pull out insights to use in various client work such as briefs or post campaign analysis sessions.
Vorteile
It allows me to pull out key online insights that other tools cannot provide.
Nachteile
This may be a licensing issue but the lack of historical data.
- Branche: Telekommunikation
- Unternehmensgröße: 10.000+ Mitarbeiter
- Monatlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
I love Similarweb - still learning.
It's been pleasurable so far - the dedicated SW team is very responsive and knowledgeable on SEO and their product. The platform I feel has really help enhance our team's work.
Vorteile
The dedicated team. The amount of data the tool uses compared to others. The ability to work with the dedicated team on deliverables.
Nachteile
The learning curve and setting up what we need in our platforms.
- Branche: Finanzdienstleistungen
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
financial affiliates research
overall my experience with similarweb is good, the tools help me to find new affiliates + analyze website traffic
Vorteile
website analysis + affiliate research tools
Nachteile
i would like to get more similar sites results + easier ways to find financial affiliates
- Branche: Internet
- Unternehmensgröße: 10.000+ Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
Very solid product
Vorteile
Detailed statistics and analysis, and in depth reporting on advertising data.
Nachteile
Some of the data is not 100% accurate, when it comes to traffic, and some items could be sorted better in the UI.
- Branche: Marketing & Werbung
- Unternehmensgröße: 5.001–10.000 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
Reliable and easy to use!
Vorteile
I would recommend SimilarWeb to friends, family, and colleagues. It's the most efficient platform one can use to track traffic patterns.
Nachteile
I do not have any cons to report other than I wish I started using SimilarWeb sooner!
- Branche: Verbraucherdienste
- Unternehmensgröße: 10.000+ Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Must to have for digital marketers
Vorteile
The UI is user friendly and don't need mayor deepdives or trainings to get used to.
Nachteile
That the analysis is based on web or mweb mainly, lack app data
- Branche: Marketing & Werbung
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
My go to tool for market/keyword research
Vorteile
One stop solution for my market and keyword research.
Nachteile
There's nothing I can think of as of now.
- Branche: Finanzdienstleistungen
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Monatlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Growth manager
very good at competitor analysis, download reports and share lists with teams
Vorteile
seo metrics and to be able to do competitor analysis on website metrics
Nachteile
application analysis is insufficient, Date filters can be custom and adding and removing competitors can be easier.
- Branche: Marketing & Werbung
- Unternehmensgröße: 11–50 Mitarbeiter
- Monatlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Similiarweb helps qualify and conquest
Positive, as one of only a few third-party resources our firm invests in
Vorteile
Qualification of prospects and competitive analyses
Nachteile
No visibility into ad spend, audiences, creative, and related to all parts, performance results
- Branche: Gastgewerbe
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Similarweb review
Vorteile
Websites traffic information and users origin
Nachteile
Data is not always reliable as it extrapolates a sampling of website traffic
- Branche: Medienproduktion
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Fantastic tool to learn about your competitors
Great and very useful tool to learn about your competitors and what is the audience of your own websites!
Vorteile
Competitor's data and website users demographics
Nachteile
Not clear about the methodology how Similarweb is collecting the data
- Branche: Glücksspiel & Casinos
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Excellent Benchmark Tool
Since i knew Similarweb my benchmark work is só simple
Vorteile
The benchark options, allow to make excellents analyses
Nachteile
Is a little bit expensive, so is difficult to buy all assets
- Branche: Marketing & Werbung
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Monatlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Similarweb Review
Vorteile
the ability to compare and get detailed info for web/app metrics
Nachteile
it can be a bit complex to navigate throughout the site
- Branche: Baumaterial
- Unternehmensgröße: 10.000+ Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Comprehensive and Insightful, but Room for Improvement in Niche Data
My overall experience with Similarweb has been very positive. The platform offers comprehensive data and detailed insights into website performance, traffic sources, and user behavior, which have been instrumental in refining our marketing and competitive strategies. The ability to benchmark against competitors and explore trends across industries is particularly useful. However, I've noticed that data for smaller or niche websites can sometimes be less accurate or delayed, which can limit its effectiveness in certain cases. Despite this, it's a powerful tool for high-level digital analysis.
Vorteile
What I liked most about Similarweb is the detailed competitor analysis and the comprehensive data on user behavior and traffic sources, which helped refine our marketing strategy.
Nachteile
What I liked least about Similarweb is that some data points, especially for smaller websites, can be less accurate or delayed, making it harder to rely on for niche markets.
- Branche: Marketing & Werbung
- Unternehmensgröße: Selbstständig
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
One of the best business intelligence tools I've used
I've been using SimilarWeb for a few years now, partially with free accounts and partially with paid accounts, so I was able to explore many of its features. It's great for gathering business intelligence, from analyzing competitor websites and audiences to identifying potential partners and studying customer journeys.
The interface is very friendly, support is prompt, and the data provided is pretty accurate. It's invaluable for partner recruitment and evaluation.
Vorteile
It's one of the best business intelligence and competitive analysis tools I've tried.
Nachteile
I wish it were more affordable or offered a way to integrate features available with Team and Enterprise packages into the Starter or Professional packages, for one-man-show businesses that could use the features but can't afford the costs. But, truth be told, it does offer great value for the money.
- Branche: Marketing & Werbung
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Level Up Your Data
Vorteile
Understanding what other companies are doing and how they are performing online holistically is essential for providing the best possible strategy. The insights we gain from SimilarWeb enable us to help our clients compete at the same level. This comprehensive knowledge gives us deep insights into industries we may not be familiar with and enhances our capabilities as marketers. These profound insights, allow both our client and we as an agency to grow.
Nachteile
The price and for smaller agencies, managing the costs annually, especially with increases, can be challenging. I understand the time and value put into your tech stack but it's also important to understand the smaller agencies that will champion the tool, as opposed to large holding companies where these tools become part of a suite and are often forgotten. These users are the ones who build loyalty, and staff members may carry that loyalty from agency to agency. Without the opportunity to use the tool, this advocacy is lost.
- Branche: Marketing & Werbung
- Unternehmensgröße: 201–500 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Unlocking Online Success: How Similarweb Elevates Your SEO and Competitive Intelligence
Vorteile
What I love most about Similarweb is how it gives me a deep dive into my competitors' traffic and strategies. The keyword insights are invaluable for planning content that hits the mark. I also appreciate the detailed analytics, which help me track my site's performance and pinpoint areas for improvement. The user interface is intuitive, making complex data easy to understand and act upon. Overall, it feels like having a powerful toolkit for staying ahead in the digital game!
Nachteile
While Similarweb is great, there are a few things I wish were better. Sometimes the data isn't as up-to-date as I'd like, which can be a bit frustrating. Additionally, it has so many features that it can feel a bit overwhelming at first. Despite these minor issues, it's still a super valuable tool for SEO and competitive insights.
- Branche: Marketing & Werbung
- Unternehmensgröße: 5.001–10.000 Mitarbeiter
- Monatlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Excellent Customer Support and Valuable Insights, but Needs More Market Comparison Features
Overall, Similarweb is a powerful tool that delivers detailed, insightful data with a supportive customer team that enhances the experience. While the platform excels at providing in-depth market information, the lack of a regional comparison feature limits its functionality for users like me who are looking to conduct multi-market analysis. Nonetheless, the personalised service, regular updates, and unique reports make it an indispensable resource for market intelligence.
Vorteile
The customer support at Similarweb is excellent. The team is incredibly responsive, quick to assist, and always eager to accommodate bespoke requests. I appreciate the regular check-ins, where they take the time to walk us through platform updates and introduce us to new features. They also spotlight trend reports which has been a game-changer, offering us insights that are relevant and actionable to build into our client recommendations. The personal attention from the team makes the experience feel more tailored and valuable.
Nachteile
One limitation I’ve encountered is the inability to create regions and compare multiple markets side by side within the dashboards. Currently, the platform only allows you to view data for a single market at a time, which can make cross-market analysis more challenging. Having the ability to compare different markets simultaneously would elevate the tool's efficiency.
- Branche: Verbraucherdienste
- Unternehmensgröße: 201–500 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
The Helpfull Plataform
I use the plataform propably 1 time to week, It help me to defend my points to the client and help to show oportunities and what are the competition using
Vorteile
The insights that the plataform provides me and the info that my client needs
Nachteile
I think could have a option to save some reports that I create to use to the same client but in other countrys
- Branche: Marketing & Werbung
- Unternehmensgröße: 201–500 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Spying brands via Similar Web
Vorteile
I can understand which brand has high focus on online marketing and pitch valuable brands for my company. By comparing marketing channels and site traffic performance of my clients' competitors, it also helps our team to gain more credibility among our clients!
Nachteile
Some metrics only hv screen cap available, cannot download CSV. Also, some metrics only can track Desktop traffic while Mobile is the dominant nowadays
- Branche: Finanzdienstleistungen
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Director of Media Partnerships
I have been using SimilarWeb since 2016 for research and marketing strategy purposes and it's an essential tool for me and my team.
Vorteile
Website performance, Similar Sites, and the extension are awesome, I use them daily.
Nachteile
Sometimes the data is not 100% accurate but the trends are accurate.
- Branche: Marketing & Werbung
- Unternehmensgröße: 51–200 Mitarbeiter
- Monatlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
how easy it made it to gather competitive insights and understand market trends
My overall experience with Similarweb has been positive. It's a powerful tool that provides valuable insights into website performance, competitor analysis, and market trends. I found it very helpful for understanding traffic sources and audience behavior across different channels, which has guided my strategic decisions. The platform is user-friendly, but the amount of data can be a bit overwhelming at times. While I appreciate the depth of the insights, the cost of accessing premium features can be a drawback. Despite that, it’s an essential tool for anyone looking to stay competitive in digital marketing
Vorteile
What I liked most about Similarweb was how easy it made it to gather competitive insights and understand market trends. It's really user-friendly, and the detailed analytics help me to stay on top of industry shifts. The ability to track performance across different channels and benchmark against competitors is super helpful in guiding strategy decisions. Plus, having all that data in one place saves a lot of time and effort.
Nachteile
What I liked least about Similarweb was that some of the more advanced features and deeper data insights are locked behind higher-tier pricing plans. It can get a bit expensive if you need access to all the functionalities. Also, while it provides a lot of data, sometimes it feels overwhelming, and filtering through everything to find exactly what you need can take some time.
- Branche: Marketing & Werbung
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
highly reliable web analytics and competitive intelligence
My overall experience with Similarweb has been positive. It offers a user-friendly interface and robust analytics tools, providing valuable insights into website traffic, audience demographics, and competitor performance. The platform is highly reliable for market research, although the more advanced features can be costly. Overall, it's a powerful tool for anyone needing comprehensive web analytics and competitive intelligence.
Vorteile
The most appealing aspect of Similarweb is its comprehensive data analytics, offering in-depth insights into web traffic, audience behavior, and market trends, which makes it a powerful tool for competitive analysis and decision-making.
Nachteile
What I liked least about Similarweb is that some of its more advanced features and detailed data are locked behind higher-tier pricing plans, which can be limiting for smaller businesses or users with tighter budgets.
- Branche: Computer-Software
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
Great for my purpose!
I love using SimilarWeb to look at website visits in my role
Vorteile
Similar web is great for me to see site visits and determine if it is an account I can work or not
Nachteile
Have not ran into any issues with SimilarWeb yet
- Branche: E-Learning
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Mejora tu estrategia de marketing con Similarweb
En general Similarweb es una herramienta que se a vuelto indispensable para poder tomar mejores desiciones en nuestras campañas de marketing, ya que nos a permitido mejorar nuestro posicionamiento gracias a toda data que hemos obtenido, ademas de mejorar los resultados de nuestras campañas.
Vorteile
Lo que me gusta de Similarweb es que la data y la informacion que provee es bastante profunda, y la desglosa de manera tal, que permite obtener un analisis completo y detallado de la comptencia y las tendencias del mercado con un nivel de precision elevado.
Nachteile
Creo que en el apartado de analicis comparativo de los dispotivos moviles versus los pc de escritorio, en cuanto al comportamiento de mercado, le hace falta mas informacion desglosada, aqui pueden mejorar mas
- Branche: Marketing & Werbung
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Täglich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Great client resource
Vorteile
Being able to TRACK how often clients access/download my material and having the insight into who did what.
Nachteile
The upload process can be difficult at times. Would be awesome to have a Mac app to seamlessly add from my desktop folders without going to the web
- Branche: Computer-Hardware
- Unternehmensgröße: 10.000+ Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
SimilarWeb helps me make business decisions
I use SimilarWeb a few times a week to look at a variety of different things. Sometimes, just for the sake of curiosity, I will poke around and learn more about my industry or other things that interest me. Definitely a useful tool for someone who has a variety of outside partnerships.
Vorteile
I love SimilarWeb. Helps me with my job in Marketing to evaluate keywords, partners, and competitors in the space. No other tool like it (that I know of). Happy that my company invested in SimilarWeb Pro accounts.
Nachteile
Obviously, the information in a platform like SimilarWeb is not going to be flawless; you definitely see some things that make you wonder, but it is definitely the best source available currently.
- Branche: Kosmetik
- Unternehmensgröße: 10.000+ Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Outstanding tool for estimating market trends and comparing websites
Similarweb is an outstanding tool for estimating market trends and comparing websites against each other. Its ability to provide detailed analytics and insights into website traffic, audience demographics, and engagement metrics makes it invaluable for anyone looking to understand their online presence or monitor competitors.
Vorteile
The interface is intuitive and user-friendly, making it easy for users of all experience levels to navigate and extract valuable information. The clean design and logical layout ensure that finding specific data and reports is straightforward, which enhances the overall user experience.
Nachteile
I am not particularly enthusiastic about the keyword analysis feature. It often seems quite imprecise, with data that does not always align with actual search trends. This lack of accuracy can be frustrating, especially for those who rely heavily on keyword insights for their SEO strategies.
- Branche: Bankwesen
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
SimilarWeb and market analysis
I have been using SimilarWeb for two years, and it is a very valuable tool for the business. It is very important for analyzing competitors and our position in the market, understanding growth opportunities.
Vorteile
SimilarWeb offers various analyses of websites and apps that help understand the whole market. Additionally, it is possible to conduct more targeted analyses through segments and keywords, which help to understand competitors and gain new insights.
Nachteile
Some tools are removed without prior notice, or perhaps these notices get lost in the email inbox. It would be interesting to use direct contact points to notify about this more directly.
- Branche: Onlinemedien
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Use as a Guide and not as a Decision Maker
Its decent. I use it on a daily basis to help guide decisions but I don't use it to be the main deciding factor. If any platform can become the main decision maker, then you know its the best. Right now SW is more like a guide rather than a confirmation.
Vorteile
Its easy to navigate and quickly gives you a wealth of information.
Nachteile
Too costly without knowing with certainty that the data is a 100% accurate.
- Branche: Freizeit, Reisen & Tourismus
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Must-Use Product
Similarweb helps me be "smarter" at my job. Their platform is easy to use, and I love that they are constantly innovating. Their team is also very hands-on and is available whenever I've needed help.
Vorteile
The custom industries feature—it allows me to look at a collection of website and view their aggregated data more holistically.
Nachteile
This is a larger industry problem due to privacy issues, but I wish it had more mobile data.
- Branche: Marketing & Werbung
- Unternehmensgröße: 51–200 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Great tool for competitive analysis
Vorteile
Similarweb excels in providing comprehensive analytics data and competitive insights, making it a vital tool for businesses. Its detailed metrics on traffic sources and user engagement, combined with powerful competitive analysis capabilities, allow users to benchmark against competitors and identify industry trends. The user-friendly interface ensures that even complex data is easy to interpret, making Similarweb an indispensable resource for any business aiming to enhance its digital strategy.
Nachteile
While Similarweb offers exceptional analytics data and competitive insights, one notable drawback is its limited data period. Users can only access data for up to one year, which can be restrictive for businesses needing to analyze longer-term trends and historical performance.
- Branche: Marketing & Werbung
- Unternehmensgröße: 51–200 Mitarbeiter
- Täglich für 6-12 Monate genutzt
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Quelle der Bewertung
SimilarWeb Review
It's been great. I will genuinely use it more to sort out companies.
Vorteile
I think getting knowledge of a particular company is very easy through SimilarWeb. Helps me to gain knowledge to fetch details of the company.
Nachteile
Contacts are very low in comparison to other Softwares like Zoominfo or Apollo.io
- Branche: Marketing & Werbung
- Unternehmensgröße: 501–1.000 Mitarbeiter
- Monatlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Complete competitive analysis through Similarweb
Vorteile
Comparison of competitive websites with respect to visits, time spent, unique visitors, monthly movement of traffic helps understand how our core competitions are behaving and where their campaigns are active.
The new Beta feature of audience overlap also helps us choose media platforms with more unique audiences.
The tool also helps us calculate the budget we will require to convert audiences to customers, given the traffic and conversions recorded
Nachteile
While SimilarWeb can give direction on the type of keywords and creatives that are running across brands, it would also be helpful if the platform can capture indicative spends that are made by the selected brand websites.
- Branche: Automotive
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Great analytics platform
It's a great, easy to use platform that provides updates on a monthly basis that is available straight away
Vorteile
I like how you can compare your brand with other competing brands in the market and get a real understanding of your competitive landscape while also being able to see how your brand is performing across key metrics
Nachteile
I don't like how it doesn't track app or mobile which doesn't make the numbers a true representation
- Branche: Informationstechnologie & -dienste
- Unternehmensgröße: 10.000+ Mitarbeiter
- Wöchentlich für Mehr als 1 Jahr genutzt
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Quelle der Bewertung
Great amount of data and easy to use
It´s a faschinating product that provides valuable insights
Vorteile
The easy of use and the large amount of data available
Nachteile
I am lacking filters and views for vendors/brands
- Branche: Internet
- Unternehmensgröße: 11–50 Mitarbeiter
- Wöchentlich für Mehr als 2 Jahre genutzt
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Quelle der Bewertung
Excellent platform
For me it's excellent, the best platform on the market
Vorteile
Insights and datas about competitors and comparison of data in the same market segment
Nachteile
some data inaccuracies and limitation of data search period
- Branche: Marketing & Werbung
- Unternehmensgröße: 1.001–5.000 Mitarbeiter
- Wöchentlich für 6-12 Monate genutzt
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Quelle der Bewertung
Great and quick source of information
Very good, useful information served quickly and intuitively
Vorteile
The widht of the data covered by the system
Nachteile
There are some website in which the data is inaccurate compared to the info coming from the owner. I would suggest a "confidence level" indicator.