---
description: Reviews zu Google Data Studio Software: Systemübersicht, Funktionen, Preisinformationen und Ratings & Reviews. Entdecke kostenlose Live-Demos und vergleiche Google Data Studio mit ähnlichen Programmen.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/software_advice/og_logo-55146305bbe7b450bea05c18e9be9c9a.png
title: Google Data Studio | Bewertungen, Preise und Demos – SoftwareAdvice DE
---

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# Google Data Studio

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> Google Data Studio ist eine cloudbasierte Berichterstattungslösung, die kleinen und großen Unternehmen dabei hilft, Daten durch konfigurierbare Diagramme und Tabellen anzupassen, zu teilen und zu visualisieren. Zu den Funktionen gehören Teamkollaboration, gefilterte Ansichten, anpassbares Branding, Nutzungsverfolgung, Zugriffskontrolle und Datenblending.&#10;&#10;&#10;Die Anwendung ermöglicht es Vermarktenden, Daten aus verschiedenen Quellen zu sammeln und nutzerdefinierte Dashboards und Berichte mit einem Drag-and-drop-Editor vorzubereiten. Fachleute können Links oder anklickbare Bilder zu Berichten hinzufügen und Produktkataloge, Videobibliotheken und mehr erstellen. Mit Google Data Studio können Angestellte Einblicke mit Teammitgliedern teilen, Einladungen senden, um Berichte anzuzeigen oder zu bearbeiten oder Berichte in Seiten, Blogs und Artikel einzubetten. Darüber hinaus können Nutzer Berichte über nutzerdefinierte Zeitpläne freigeben und eine Vorschau und einen Link des gesamten Berichts anhängen.&#10;&#10;&#10;Google Data Studio bietet Integration mit Google Ads, Analytics, BigQuery, Ad Manager, Google Sheets, Attribution 360, Campaign Manager und mehr. Die Preise sind auf Anfrage erhältlich und der Support erfolgt über Dokumentation.
> 
> Verdict: Rated **4.5/5** by 334 users. Top-rated for **Weiterempfehlungsquote**.

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## Quick Stats & Ratings

| Metric | Bewertung | Detail |
| **Gesamt** | **4.5/5** | 334 Nutzerbewertungen |
| Bedienkomfort | 4.1/5 | Based on overall reviews |
| Kundenbetreuung | 3.7/5 | Based on overall reviews |
| Preis-Leistungs-Verhältnis | 4.7/5 | Based on overall reviews |
| Funktionen | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Weiterempfehlungsquote) |

## Über den Anbieter

- **Unternehmen**: Google

## Commercial Context

- **Preismodell**:  (Free version available)
- **Target Audience**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000
- **Deployment & Platforms**: Cloud, SaaS, webbasiert
- **Unterstützte Sprachen**: Englisch
- **Available Countries**: Vereinigte Staaten

## Funktionen

- Ad-hoc-Berichterstattung
- Anpassbare Berichte
- Anpassbare Vorlagen
- Anpassbares Dashboard
- Berichterstattung / Analyse
- Berichterstattung und Statistik
- Dashboard
- Dashboard-Erstellung
- Daten-Connectors
- Daten-Vermischung
- Datenmanagement
- Datenvisualisierung
- Datenvorbereitung in Selbstbedienung
- Drag-and-Drop
- Einzelseitenansicht
- Individuelle Anpassung
- KPI-Überwachung
- Kundenspezifisches Branding
- Mehrfache Datenquellen
- Real-Time Analytics

## Integrations (8 total)

- Google Ads
- Google Analytics 360
- Google Campaign Manager 360
- Google Cloud SQL
- Google Sheets
- MySQL
- PostgreSQL
- YouTube

## Optionen für Kundensupport

- E-Mail/Helpdesk
- Wissensdatenbank

## Category

- [Dashboard Software](https://www.softwareadvice.de/directory/440/dashboard/software)

## Ähnliche Kategorien

- [Dashboard Software](https://www.softwareadvice.de/directory/440/dashboard/software)
- [BI-Tools](https://www.softwareadvice.de/directory/4336/bi/software)
- [Datenvisualisierung Tools](https://www.softwareadvice.de/directory/400/data-visualization/software)
- [Statistik-Programme](https://www.softwareadvice.de/directory/4338/statistical-analysis/software)
- [Reporting-Tools](https://www.softwareadvice.de/directory/4284/reporting-tools/software)

## Alternativen

1. [Microsoft Power BI](https://www.softwareadvice.de/software/23530/microsoft-power-bi) — 4.6/5 (1865 reviews)
2. [Tableau](https://www.softwareadvice.de/software/1940/tableau) — 4.6/5 (2347 reviews)
3. [Canva](https://www.softwareadvice.de/software/241577/canva) — 4.7/5 (13198 reviews)
4. [Looker](https://www.softwareadvice.de/software/140986/looker) — 4.5/5 (282 reviews)
5. [Google Charts](https://www.softwareadvice.de/software/180388/google-charts) — 4.6/5 (740 reviews)

## Nutzerbewertungen

### "Changed the way I can access and build report\!" — 5.0/5

> **Filippo** | *24. Januar 2024* | Informationstechnologie & -dienste | Recommendation rating: 10.0/10
> 
> **Vorteile**: As an end user accessing Google Data Studio to review performance reports, what I like most is the ability to consolidate different reports in a visually compelling dashboard. The easy to use interface allows to quickly navigate reports and get at-a-glance insights on relevant KPIs and monitor trends.
> 
> **Nachteile**: Adapting to Google Data Studio has been a learning curve, especially coming from previous reporting software. Interface is clear, but to customize it in order to fits my needs took longer than I expected. Collaborative aspects are beneficial, there was an adjustment period in coordinating with team members who were also learning the platform.
> 
> My experience is extremely positive, and adopting GDS has been beneficial both at the individual and team level. It allows more flexibility in building and accessing our reports, and the visual dashboards allowed us to share insights without transforming the data in other softwares, greatly simplifying our workflow.

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### "Swiss Army Knife for Basic Data Visualization" — 4.0/5

> **Kevin** | *30. Juli 2023* | Marketing & Werbung | Recommendation rating: 8.0/10
> 
> **Vorteile**: Price for entry level reporting is free. Hard to beat that. There is a growth path for data platform connectivity should your needs expand over time.
> 
> **Nachteile**: More sophisticated calculations (KPIs for example) can be challenging to execute.As a cloud-based tool, the interface can be slow during some time periods.Reporting can be slow to load.
> 
> Overall this is useful data visualization tool that meets most organizational/departmental needs.

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### "A viable option for business intelligence automation when your software budget is near zero" — 3.0/5

> **Virgil** | *4. Februar 2021* | Non-Profit-Organisation Management | Recommendation rating: 8.0/10
> 
> **Vorteile**: It seems that every third party SaaS that collects data online has native synchronization support for Google sheets. And this is how Google Data Studio makes itself the best option for non profits and small businesses in need of automated business intelligence.&#10;&#10;On top of the plug'n'play integration experience, data studio has a unique approach to interactive chart and dashboard design that lets you position elements as if you were working in Adobe Photoshop. You can add shapes, layer elements on top of each other, add text or objects anywhere. This means you can produce the most beautiful and intuitive dashboards and reports ever (or the least if you're more of a Picasso).
> 
> **Nachteile**: It really is the poor man's business intelligence automation tool. Some key setbacks for data scientists is that data studio can only do 1 type of join/blend (outter left) and when using blended data to create calculated fields it really feel more like art than science, and not always working out. There is also no way to create unions across all data sources or make a file directory a data source.&#10;&#10;All this means that you really need to do a lot of data prep in Google sheets and find a way to do some automatic data blending in Google sheets as well in some cases. This will keep the complexity of your needs in Data Studio minimal, which seems to work best.
> 
> Overall, after coming to terms with the constraints of DS as a business intelligence automation tool we were a le to design great products for our teams that wouldn't have been possible otherwise. Being able to automate analysis because of the ubiquity of Google sheets connectors made this an incredible free option for a non profit organization.

-----

### "A powerful platform to analyze data" — 5.0/5

> **Marlyn** | *12. Juni 2022* | Computer-Software | Recommendation rating: 10.0/10
> 
> **Vorteile**: I like how Google Data Studio takes marketing data and visualizes it through a user-friendly interface, in addition to offering free tools that are paid on other platforms, it can work with a large amount of data. The advantage is that it connects natively with all Google products such as analytics, this is very useful when working with the integration of all these platforms since they are compatible. I like the interactive way you present the reports. An advantage of using Google products is that there is a large community that contributes with tutorials and experiences.
> 
> **Nachteile**: so far I am satisfied with GDS, but would like to see more integrations with other platforms and not be limited to just google services.
> 
> Google Data Studio has considerably accelerated our productivity. Previous reports required more time as much time and were not nearly as visually appealing as Data Studio reports. Google Data Studio simplifies the visualization and manipulation of data in comparison to spreadsheets. You may also view real-time data on your sales funnel, allowing you to identify potential issues and prioritize their resolution. It is a platform with great potential since it shows an overview of the performance of Google ads and the search console reports, in order to make decisions based on the data of active campaigns.

-----

### "A free, comprehensive data visualization application" — 4.0/5

> **Guido** | *11. Februar 2022* | Marketing & Werbung | Recommendation rating: 10.0/10
> 
> **Vorteile**: It is free. It connects natively with all Google products (Google Analytics, Google BigQuery, Optimize, Google Ads, Google Sheets). It has connectors for most data sources (some are for free, others come at a reasonable price). It lets you develop and draw your own data visualization simply using Javascript. Being a Google free product, you can find a lot of documentation, both proprietary and from end users.
> 
> **Nachteile**: It is slow (especially when sourcing data from Google Analytics: then you add the slowness of data studio to the slowness of Analytics, Merchant Center, ...). You can create nifty dashboards, but it is not as flexible as other commercial tools (Tableau has many more features and data viz templates, and an analytical \&amp; data preparation engine that have nothing to do with the simple architecture of Data Studio)
> 
> We use it to create ecommerce monitoring dashboards for all the clients of my agency. Dashboards are shared with the clients' teams, who can access them wherever they are.

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| en-IE | <https://www.softwareadvice.ie/software/145102/google-data-studio> |
| en-NZ | <https://www.softwareadvice.co.nz/software/145102/google-data-studio> |
| fr | <https://www.softwareadvice.fr/software/145102/google-data-studio> |

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