Über ConvertKit

ConvertKit ist eine cloudbasierte Lösung, mit der Unternehmen Prozesse im Zusammenhang mit E-Mail-Marketing, Online-Formularen, Zielseiten, Kundenengagement und mehr optimieren können. Fachleute können die Plattform nutzen, um Kunden basierend auf verschiedenen Tags und Segmenten zu sortieren, gezielte Inhalte zu senden und Interaktionsraten auf einem zentralen Dashboard zu analysieren. ConvertKit ermöglicht es Unternehmen, Online-Pop-up- und Slide-in-Formulare zu erstellen, um Kundeninformationen zu erfassen. Nutzer können anpassbare Zielseiten entwerfen, um die Abonnentenrate zu verbessern und den Website-Traffic durch die Integration in Google Analytics zu analysieren. Darüber hinaus hilft das E-Mail-Designer-Modul Fachleuten beim Erstellen von Marketing-E-Mails, indem bestimmte Schriftarten, Links, Themenfarben, Ausrichtungen, Kopfzeilen und Inhalte gemäß den individuellen Anforderungen ausgewählt werden. ConvertKit erleichtert die Integration in verschiedene Drittanbietersysteme, unter anderem in Crowdcast, Teachable, Shopify, Zapier, Stripe und Outgrow. Das Produkt ist kostenlos und als Monatsabonnement erhältlich. Der Support erfolgt über Dokumentationen und andere Online-Ressourcen.
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ConvertKit Preis

ConvertKit bietet eine Gratisversion und eine kostenlose Testversion. Die kostenpflichtige Version von ConvertKit ist ab 15,00 $/Monat verfügbar.

Startpreis:
15,00 $/Monat
Kostenlose Version:
Ja
Kostenlose Testversion:
Ja

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ConvertKit Erfahrungen

Funktionsbewertung

Preis-Leistungs-Verhältnis
4,3
Funktionalität
4,5
Bedienkomfort
4,4
Kundenbetreuung
4,5
5 von 172 Bewertungen Alle Bewertungen anzeigen
Amber Rose
  • Branche: Marketing & Werbung
  • Unternehmensgröße: Selbstständig
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung
Preis-Leistungs-Verhältnis
5
Funktionen
5
Bedienkomfort
4
Kundenbetreuung
5

5
Bewertet am 30.11.2020

Best Email Marketing Software

ConvertKit has been the best email marketing software I've used. Even though there are free products, start with ConvertKit. You'll make the switch eventually so just start here.

Vorteile

My favorite feature of ConvertKit is how thorough everything is. For example, there are multiple ways to accomplish your goal, which means you can chose a method that works for you and be successful. The metrics feature is amazing - you always know if your emails were received well from your subscribers. I love the ability to have a series, to test your headlines, and to understand the analytics. The BEST feature is the tagging feature. You can have multiple businesses, lists, and passions but still use ONE product. Just use the tagging feature to give your subscribers identifying tags and you can send them curated emails based on what you know about them.

I have used Aweber and Mailchimp - ConvertKit is best.

Nachteile

Sometimes the software can have a learning curve. There are robust features (which make the price VERY worth it), but knowing how to use everything can be challenging . There is a lot to remember. Yes, they have templates and guides and support, but it's still a bit to learn.

Marie
  • Branche: Professionelles Training & Coaching
  • Unternehmensgröße: 11-50 Mitarbeiter
  • Täglich für Mehr als 1 Jahr genutzt
  • Quelle der Bewertung
Preis-Leistungs-Verhältnis
0
Funktionen
5
Bedienkomfort
5
Kundenbetreuung
0

4
Bewertet am 20.10.2022

Good for Segmenting

Does what we neede it to and was an upgrade from our prior platform (Mailchimp). We can easily create attractive and effective newsletters, email campaigns, landing pages and sign up pages that work across the rest of our tech stack, and it's easy to sort and segment all f that data on the backend for targeted campaigns. Does what we need it to and at a fair price.

Vorteile

I love the segmenting and the aiblity to sort by anynumbr of tags in ConvertKit. It reallyenables us to create oppourtniteis tostudy our clientele based on defifient and specific needs and the communitcate to onlyt hose parts of the population at given times for certain services. This is key for us an the primary reason we switched from our old esp.

Nachteile

I wish there was an easy way to capture mobile phone numbers for us to integrate SMS communcation and automations. So often after we connect with clients we would love to send a quick follow up message that doesn't warrant a full email and this tool does not have full functionality for that.

In Betracht gezogene Alternativen

ActiveCampaign und MailerLite

Warum ConvertKit gewählt wurde

Mailchimp did not have functionality for segmenting well nor was the landing page and pop ups feature aligned with our business brandn aesthetics. (Mailchimp was pretty ugly and rudimentary when we made the switch over).

Zuvor genutzte Software

Mailchimp

Gründe für den Wechsel zu ConvertKit

segmenting functionality, priec and more recommendatiosn from people I trust led me to Convertkit
Amy
  • Branche: E-Learning
  • Unternehmensgröße: Selbstständig
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung
Preis-Leistungs-Verhältnis
3
Funktionen
4
Bedienkomfort
3
Kundenbetreuung
1

3
Bewertet am 4.2.2021

Lots of quirks, customer service is awful

Overall, it's an ok tool. A lot of the glitches have cost me money (i.e. sending coupons to my list and excluding purchasers... only to find out prior purchasers still received the email). I've had requests for "discounts" from people who have received these emails after purchasing a product at full price. They are not happy. When people get stuck in sequences they go "cold"... then I end up sending a reengagement sequence before removing from my list and these people get very mad too... they have been expecting to hear from me and think that I don't send to my list regularly.

Overall I really feel like just a number to ConvertKit. They don't care about my business and charge a FORTUNE. I think this product has hurt my business, cost me money and soured my reputation. In my opinion if they are charging such a premium price it really should be top notch and this really falls short in a lot of ways.

I really wish I thought long and hard before signing up with them as it's going to be a NIGHTMARE to switch. I feel really "stuck" with using them and it's such a nightmare to manage at this point.

Vorteile

I like the features this has - the visual automations are great. It gives you the ability to customize how your subscribers will go through your funnel. The forms are easy to create relatively easy to set up.

Nachteile

The system is really quirky. I often times get people "stuck" in my funnel where they opt out of a sequence and then are just sitting in an automation. It gets really frustrating trying to troubleshoot all of the scenarios and errors that can happen. Overly complex to deal with. I've noticed that certain things that should just work need special attention... like moving to the next part of an automation sequence when leaving another. Or "rules" you don't remember making end up messing up other tags or segments. There's literally no way to troubleshoot this stuff on your own the information is just not available so you'd have to go through every individual subscriber to see how they got stuck or got sent an email they shouldn't.

If you're looking for support... GOOD LUCK. This is the worst support I've had. They have a chat and you get switched from person to person over the course of multiple days. They sometimes send an email with the support details, and if you reply to that apparently the chat people don't receive it. I've repeated myself over the course of 5 days now and still can't get anyone to understand the issue.... let alone apologize for a mistake that looks like a glitch in their system. I've asked for a manager and the people on the chat just ignore that. There's no phone number to call. It's like talking to a brick wall.

I also don't like that there's very little you can do to customize emails. You really can't design them in any way.

Olga
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 2-10 Mitarbeiter
  • Wöchentlich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung
Preis-Leistungs-Verhältnis
5
Funktionen
5
Bedienkomfort
5
Kundenbetreuung
5

5
Bewertet am 5.8.2022

The email marketing software that will make your content shine

We have been using ConvertKit for 3.5 years now and we don’t plan on going anywhere else! If you’re looking for an email marketing platform that grows with your business and subscriber list, and that’s straightforward to use as well as efficient, then you don’t need to look any further than ConvertKit. My team and I find that it allows us to meet our goals quickly, deliver quality content, and all without overcomplicating things. Sometimes simple is best!

Vorteile

It’s hard to find things not to like about ConvertKit. I think one of the best things is that there is no major learning curve. You don’t have to be an expert in email marketing to understand how to use the software. Everything is pretty intuitive. And when you do have a problem figuring something out, they have amazing tutorials available as well as a very responsive and helpful customer service team. Each time I ran into an issue, it would be solved by their team in a blink of an eye. I also love that it integrates with the software we use at our company and with our clients, such as Acuity Scheduling and LeadPages. Finally, ConvertKit has all the features we need for our email marketing efforts to be a success: great segmentation, automations, and confirmation email option.

Nachteile

I think their reporting and their A/B testing could be more advanced. However, given they’re constantly improving things, I believe that these features will soon be improved. I will say that for the needs of small businesses and teams, what ConvertKit offers is absolutely sufficient.

In Betracht gezogene Alternativen

HubSpot Marketing Hub, Campaign Monitor, Sendinblue, Drip und Mailchimp

Gründe für den Wechsel zu ConvertKit

Honestly, after having tested out other software, we found that ConvertKit delivers on their promises, and that we can worry less about emails being delivered and focus on the content and conversion aspect.
Dustin
  • Branche: Marketing & Werbung
  • Unternehmensgröße: 2-10 Mitarbeiter
  • Täglich für Mehr als 2 Jahre genutzt
  • Quelle der Bewertung
Preis-Leistungs-Verhältnis
4
Funktionen
5
Bedienkomfort
5
Kundenbetreuung
5

5
Bewertet am 9.9.2022

Best UX and easiest to use EMS

Overall, the product is solid, reliable, and support is friendly and responsive.

Vorteile

ConvertKit does a great job at making things simple. The UI is easy to navigate, and templates are easy to set up and implement. Automations are also very easy to set up with a visual interface. Ultimately, what ConvertKit does better than any other app I've used is: they make it easy to create and send an email to subscribers.

Nachteile

What I don't like the most about ConvertKit is the pricing. For small creators who maybe aren't making a living yet, and are not emailing frequently, the cost is heavy if you have a big list of subscribers.

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