MailerLite Erfahrungen

Vorteile

Meine Kund*innen kann ich persönlich in meinem Newsletter ansprechen.

Nachteile

Dazu fällt mir nichts ein. Wenn ich eine Idee habe, welche ich nicht lösen kann, dann hilft mir der Support immer sehr schnell weiter.

Vorteile

Support , Tools , Übersicht , Einfach zu bedienen

Nachteile

Das die Seite noch nicht in deutsch umgewandelt ist nur in , English ist .

Vorteile

Kann ich nicht sagen, da ich meinen Account aj nicht vollständig einrichten konnte.

Nachteile

Ich konnte meinen Account nicht einrichten, ich hatte ihn mehrfach verifiziert. Als ich nach Lösungen suchte, habe ich keine gefunden in den eingestellten Unterlagen und einen Kunden-Support gibt es nicht.

Vorteile

As a newbie to email marketing, I wished for an email management software that would be suitable for beginners. The instructor for an email campaign class mentioned that she recommended MailerLite for such folks as me and I am glad that she did! I recall attempting to use MailChimp and found it difficult to navigate through and not as intuitive as I liked. For Constant Contact, I did use that when I consulted for a small company but disliked the limited options.

I also am intrigued by the MailerLite Academy and want to enroll in that.

Nachteile

The *only* thing that I dislike is that I, along with others in my class, didn't care for the background elements in the landing page templates. We all thought that we could modify the red color to a different color to match our background to no avail. It took some ingenuity but I did end up creating a landing page that I really like.

In Betracht gezogene Alternativen

Mailchimp und AWeber

Gründe für den Wechsel zu MailerLite

As this is my first brand website, I wanted a management program that was geared towards beginners. I was already stressed out by designing my website and getting used to the nuances of my particular theme. Mailer Lite made it easy for me. As this was my first campaign and embed form, it did take me some time. I am rather picky about how things look so that does factor into that equation!

Vorteile

We love that it's so easy to make email lists, automations and forms without reading any help. Their email builder is great to get started with emailing.

Nachteile

Their approval system is a bit poor and time consuming when we use a new profile for a brand new business. And their new interface and old interface made it a bit confusing for people to get started (because they need to choose one type of profile)

Vorteile

So many features and such a generous intro package at $9.

Nachteile

I sometimes have found the website builder a little fussy but I really can’t complain, at $9 a month for a site and email marketing it is such a tremendous part of our business.

Vorteile

I have found the email marketing platform very easy to manage and navigate. Unlike some other platforms, you still have access to your previous campaigns with a free trial.

Nachteile

I haven't used the platform in a while, but I have found that the open rate drops quickly, which may not necessarily be their fault as it could be because of a number of reasons.

Vorteile

Mailerlite is easy to use, and adaptable. The design of the emails can be adapted to match my branding, which is essential. I can incorporate links for sales, and then monitor how the links are click and used. Being able to analyse my links and open rate is important, and mailerlite make it easy.

Nachteile

Honestly, the cost is the biggest issue. The price has just increased, and when you grow your mailing list to a large quantity, it does get very expensive.

Vorteile

I was able to send mass emails about a new product

Nachteile

I didn't use it long enough to find something I don't like

Vorteile

It's very veasy to use and setup - makes the initial experience very welcoming. I love that new sign ups are verified as that protects the reputation of the platform. There are great templates to choose from and it integrates with a lot of tools.

Nachteile

It can have slow moments which is frustrating when you're on a roll. The automation could do with more trigger points

Vorteile

MailerLite did what I needed it to do, I made email campaigns and MailerLite sent them out.

Nachteile

It's not as user friendly nor does it have as many customizable options as Sendinblue.

Vorteile

Mailerlite has automations, campaign management and analytics tracking.

Nachteile

There are some features missing as of writing this review.

Vorteile

Their customer service was awesome. The user interface was good, and pricing fair.

Nachteile

I have nothing to complain about with MailerLite.

Vorteile

This is an easy-to-use, easy to setup, and easy to maintain system, that doesn't cost the earth for smaller businesses. Great set of features with easy mail construction tools, and some great visual features for better email appearances. Also has easy database management and personalisation tools.

Nachteile

Not much. Pruning and managing subs database is always painful, but not particularly more so in MaileLite. The builder is goog, but could do with some more specialist modules relevant to book publishers, perhaps.

In Betracht gezogene Alternativen

Brevo und Mailchimp

Warum MailerLite gewählt wurde

YMLP was a bit outdated, and didn't offer the features and visual quality of MailerLite.

Gründe für den Wechsel zu MailerLite

Mostly price-vs-customer database size, but available features was abig part of our decision, with MailerLite offering more features for construction, and ease of use for our less-tech savvy staff.

Vorteile

The drag and drop interface is easy to use and there's also an HTML option if you want to get really specific with your layout. Automation is so simple compared to other mailing platforms I've used. This is key to our marketing strategy and makes life a lot easier than before! The price is good too.
If you have more than one account ( we have 6 ) it's easy to switch between them without having to logout and log back in.

Nachteile

A minor point but when you set up a campaign and use a template you can't go back and change the template. If the template isn't exactly how you want it you have to start the campaign from scratch.
Occasionally it's slow to load, especially the drag and drop interface.
But these are both minor points.

Vorteile

This SaaS has everything an average user would want. It is perfect for small companies or folks who just want to set up a newsletter easily, without all the additional hustle of getting to use with the 100 of features the other platforms give you. I have tried and used for short periods a lot of them and I have found MailerLite to suit best my needs. It has free version of up to 1000 subscribers, Email builder, automations, site and forms builder in the free version. What more could I ask. It's more than enough to test out my idea, see if it will bring in some profit, and if it does I'll happily go on for the paid version.

Nachteile

Well I was trying to use some HTML code in one email but I could get it work for the life of me. I'm not a programmer by any means but I know how to deal with code, and HTML in particular. I was really frustrated and somewhat angry. As a last resort I mailed the support (I almost never do it because, they never give me any good advice, not MailerLite, but all support as general). here it wasn't the case, the agent pointed me out what I had to use and it did the job. Other than that I really haven't had any other issues. Gave it 4 starts, because it's my only contact with the support and really don't know more than that.

In Betracht gezogene Alternativen

ConvertKit und Drip

Warum MailerLite gewählt wurde

Too many options, too complicated, too expensive and a lack of adequate free trial

Zuvor genutzte Software

Mailchimp

Gründe für den Wechsel zu MailerLite

The free trial gave me the possibility to get feel of the product and see if it was really what I was looking for.

Vorteile

Intuitive interface, great product for the price, and - on the rare occasions I've contacted support - super-fast, friendly, and helpful replies from the support team.

Nachteile

I would love to be able to have elements in email templates auto-update without having to manually pull up and edit every single saved email in my campaigns/autoresponders. For example, if I release a new book and want to update a footer image profiling my books (that I use in the template for most of my autoresponders), right now I have to manually update every email in the autoresponders. Mailerlite has some templates elements that are dynamic, but after emailing their support, they confirmed what I want to do isn't currently supported with dynamic elements. Fingers crossed they'll fix this in the future.

In Betracht gezogene Alternativen

AWeber

Warum MailerLite gewählt wurde

Mailchimp's change in billing a few years back and my recurring problems with their editor (which their IT department could not solve) eventually drove me away after years of using it.

Zuvor genutzte Software

Mailchimp

Gründe für den Wechsel zu MailerLite

Best suite of features I need at this time for a great price. I may outgrow MailerLite down the road - or may not - but right now it's the no-brainer choice for my email marketing needs.

Vorteile

Over the years, I have tried many email marketing services and I must acknowledge that MailerLite is a great alternative to MailChimp. They have really nice landing page options even if you're using their free plan. Beyond the landing pages, I did not end up choosing MailerLite as my "forever" email marketing provider though. I teach women how to start their own online business and if one of my students did not have a website I could not refer them to this provider. You need a website and a domain email address in order to use this service.

Nachteile

Some entrepreneurs are just starting out and they do not have a website yet. There are many online business owners who that want to build their email list before building their website. To get access to MailerLite however, you need a website. So, unfortunately, I cannot recommended this platform to my business friends who don't have a website yet.

Vorteile

Great customizability for emails and very simple to use. It is the most design friendly email service I have used. Also incredible customer service. I accidentally deleted a very important landing page built through mailerlite - I emailed their support and it was restored within an hour. I accidentally deleted ALL of our subscribers - I emailed support again and again they were all restored within a couple hours. Very impressed.

Nachteile

I wish video was easier to insert into the emails. I also wish it was easier to segment. ConvertKit maybe a better option for segmenting and targeting.

In Betracht gezogene Alternativen

ConvertKit

Warum MailerLite gewählt wurde

Mailerlite is better and cheaper. That simple.

Zuvor genutzte Software

Mailchimp

Gründe für den Wechsel zu MailerLite

Design capabilities are more intuitive.

Vorteile

MailerLite makes it so easy to get started with email marketing. They do make you jump through a few hoops to verify your account if you don't have a website, but that contributes to their high deliverability rate.Once your account is approved, you can import your subscribers and send a campaign in less than an hour. And their customer service is top-notch!

Nachteile

There are a few advanced features that MailerLite is missing, so if you will be relying heavily on evergreen funnels to fuel your business, I would not recommend MailerLite.

In Betracht gezogene Alternativen

ConvertKit und ActiveCampaign

Zuvor genutzte Software

Mailchimp

Gründe für den Wechsel zu MailerLite

I chose MailerLite over their competitors because you can't beat the offering on the free plan, or the ease of use as compared to other platforms.

Vorteile

Mailerlite automations are super easy to set up, the interface makes it clear and friction free

Nachteile

I find the grouping and segmenting slightly confusing but support is always on hand and super quick to reply

In Betracht gezogene Alternativen

ConvertKit, ActiveCampaign und Mailchimp

Warum MailerLite gewählt wurde

Mailchimp became too complex and not easy to use plus they have made the automation feature as a paid plan.

Zuvor genutzte Software

Mailchimp

Gründe für den Wechsel zu MailerLite

Price, user experience and support

Vorteile

I work primarily with authors. As a general rule, authors are control freaks (I know, I'm one myself.) Whenever I hear complaints about Mailerlite open rates, click throughs, management etc. as a loyal customer, I counter with my extended use of the app, how long it takes to build an audience, stop expecting immediate magical results that NO mailing list vendor can give you. The app is the tool, the user needs to know how to manipulate it to their advantage by know how to entertain, hone their lists, and maximize their mailings. MOST OF ALL EMAIL REPUTATION is crucial. Few users get that. A smaller tighter list of 5k subscribers is worth more than a list of 15k because most of that 15k sign up then never read or click through. Wastes money, time, and message focusing.

I have NEVER had any of the problems I see others complain about. No one can be an expert in everything, and while newsletters are crucial to an author, few of them get that it take a strong understanding of mailing list marketing, and creative thinking to use Mailerlite to it's fullest potential.
IMHO Mailerlite can't be beat with their innovative offerings for the budget-mined businesses. BUT you need to know how to use it. Most complainers have unrealistic expectations. They're not looking at the overall picture. The only other vendor I would choose over Mailerlite is AC, but I can manage w/o extra bells and whistles because my expertise is in marketing and the app's abilities to build strong lists.

Nachteile

The only thing I wish Mailerlite had is some of the detailed tracking that Active Campaign offers, but that requires a lot of programming, and would cost more. I also wish they could transfer over the ability for more custom design that can be applied to everything I create template or email wise. When I have to recreate things, it takes time, and that costs my clients money. Also, lately there seems to be some server delays as certain times of the day the app churns while trying to get from one place to another. But AC has similar problems. I don't know if that's completely their fault though with more and more people working from home, it's bound to impact local traffic on the user's end. However, I'm on 5G and I still have issues with load times . So it's something they need to be aware.

Vorteile

The free package has a ton of features that allows you to test the capabilities of Mailer Lite without paying for it. You get a very large starter number for your list before you have to pay and the fee when you do is very minimal. The functionality and templates available on the free package again allow you to see what you can potentially do. You can schedule emails as well as set up campaigns. Integrations include Website platforms as well as using API so it can be added almost anywhere. You can also track the metrics of your campaigns as well as overall and individual opens on campaigns.

Nachteile

Their templates are not very creative or exciting, so unless you have some of your own creative ideas, you are stuck with what they have. The templates are editable with their drag-and-drop editor. The platform has great functions but does not have as much design flex as some of the other platforms, so needs some work on that part. Their UX could also use some work to be more friendly to users who are not as tech-savvy

Vorteile

MailerLite is an excellent email marketing platform that provides a comprehensive suite of features for businesses of all sizes.One of the most significant advantages of MailerLite is its ease of use. The platform is straightforward to navigate and offers an intuitive drag-and-drop editor that allows users to create professional-looking email campaigns without any prior design experience. The platform also provides a wide variety of templates to choose from, making it easier for users to customize their email campaigns to fit their brand and style.

Nachteile

My fist con is that Mailerlite has limited integrations: MailerLite has limited integrations with other third-party applications, which can be a drawback for businesses that rely on several tools for their marketing activities.Limited automation options: Although MailerLite offers automation features, they are relatively limited compared to other email marketing tools. This can be a disadvantage for businesses that require more complex automation workflows.

Vorteile

The old variant was OK, it took care of business with a decent cost in contrast with a swelled MailChimp. Straightforward email advertising and mechanization. I was energized for the new rendition to be delivered as it seemed to be a positive development for the UI (as the old variant was, exceptionally dated). Be that as it may, after they delivered the new evaluating structure, practically twofold only for a new layer of paint and a commitment for 'new highlights' with none really accessible on the send off, it appeared to be surged with an absence of thought for their local area. They asked before the delivery for criticism from the local area who essentially centered around not heading in a MailChimp bearing, cost increments, proceeded with live help, paywalls for straightforward highlights. Unfortunetly they didn't tune in, the cost expanded, live help disappeared except if you pay 3x something else for an arrangement with only one new component 'Facebook Crowds' which I can't remark on as I'm not forking out the cash to test for it perhaps not to work. The greatest destruction of all which truly solidified that reality that they aren't tuning in or care for their unique local area base was zero relocation devices being accessible at the send off of the new adaptation. Your primary client, who are as of now supporting you and the most eager to try out your new stage, and they completly left them out of the loop until an unknown date expressing the devices would have been

Nachteile

When I first used MailerLite, I didn't like how the product stacked gradually and occasionally didn't stack at all. I believe these were only growing pains because I haven't experienced any problems in a while. A labeling framework is one thing MailerLite is missing that I really wish they would provide. They provide what they refer to as "gatherings," which are really just cans to put various supporters in. I wish there was a way to mark a supporter with a remark such as "first time buyer" or something similar so I could subsequently divide areas of gatherings for more in-depth attention. Bunches are more like recordings to me. The majority of mailing list providers sell records and labels. It seems that MailerLite has consolidated.